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Sigma Systems to present a service provider case study on delivering converged broadband services at TM Forum's Management World 2008
[May 15, 2008]

Sigma Systems to present a service provider case study on delivering converged broadband services at TM Forum's Management World 2008


NICE, France, May 15 /PRNewswire/ -- As a recognized industry leader, Sigma Systems (http://www.sigma-systems.com/) has been enlisted by the TM Forum to present a service provider case study with one of North America's leading cable operators at the upcoming Management World conference in Nice, France. In addition, Sigma will demonstrate its solutions for advanced advertising, residential triple play, hosted commercial voice and mobile services at booth 87.

What:
Brian Cappellani, Chief Technology Officer for Sigma, will present a Rogers Communications case study in partnership with Thomas Vari, SVP IT and CIO Cable for Rogers Communications. The presentation, titled "Converged Broadband Services Fulfillment...Delivered", will detail RCI's success with Sigma Advanced IP Service Fulfillment Solutions to deploy and fulfill a common set of defined broadband services. Attendees will learn:

- How Rogers' service assets have been commonly defined, reused and
provisioned over multiple access network technologies;


- How Sigma has enabled Rogers to extend its network reach and offer
its addressable subscriber base a variety of options to access
broadband services;

- The business benefits of a common IP service fulfillment architecture
as it relations to ongoing operational expenditures; and,

- The importance of investing in IP service fulfillment infrastructure
to enable business transformation in enabling multiple, IP-based
service bundles.

The Rogers Communications/Sigma Systems case study is being presented in the "Delivering Innovative Services to the Cable Customer" module, which is being moderated by Kelly Anderson, Sector Head for Cable Markets, TM Forum.

When:
May 22, 2008 at 11:00 AM

Where:
TM Forum's Management World 2008
Acropolis Convention Centre
Nice, France

Product Demonstrations

At booth 87, Sigma will highlight its global leadership in enabling advanced IP services such as high-speed data, video, voice, premium content and multimedia; to any device, on any network. Sigma is also pioneering the evolution to "applications enablement", making it possible for service providers to rapidly deploy new applications and further distinguish themselves from the competition by offering a unique, personalized user experience. Sigma currently manages more than 50 deployments for CSPs with a combined total of approximately 100 million IP services deployed worldwide. Product demonstrations will include:

- Sigma's Residential Triple-Play Solution, which enables the delivery
of voice, video, high-speed data and ISP services. CSPs can rapidly
introduce and deliver incremental messaging, premium content and
entertainment services on top of defined triple-play bundles with
Sigma's complete, end-to-end solution.

- Sigma's Hosted Commercial Voice Solution, which automates the complex
IP service fulfillment functions required to deliver voice services
with a full set of calling features, including call display, call
forwarding, call answer and hunt groups, as well as innovative IP-
based communication features such as find me/follow me and unified
messaging. As well, it provides a web portal for SMB customers to
manage their phone service remotely. The solution also supports LNP
for multiple telephone number ordering and complex directory listings
needed by businesses to preserve the investment in their phone
numbers.

- Sigma's Mobile Solution, which enables the service creation, service
bundling and fulfillment process capabilities to deliver multiple
services in a multi-technology mobile network domain. With Sigma,
CSPs can automate the delivery of services such as voice telephony
and voice features, push-to-talk, IM/SMS/MMS, premium content and
broadband Internet capabilities with the push of a button.

- Sigma's Advanced Advertising Solution, which is aligned with next-
generation video standards, and demonstrates how subscriber data can
be captured, correlated, analyzed and subsequently leveraged to drive
advanced advertising campaign decisions.

Media and Analyst Briefings

Sigma executives are available for one-on-one media and analyst briefings at the event. Please contact Christine Payne ([email protected] or 905-339-6655) for more information or to schedule a meeting and/or product demonstration.

TM Forum's Management World 2008 takes place May 18-22, 2008 in Nice, France. Additional information is available from the TM Forum web site at http://www.tmforum.org/events/ManagementWorld2008/4807/home.html.

About Sigma Systems
Sigma Systems (http://www.sigma-systems.com/) is the proven global leader in delivering advanced IP service fulfillment solutions. Sigma's powerful OSS solutions enable the world's Communications Service Providers (CSPs) to deliver any service, over any access technology to any device. The company's award-winning software solutions include products for the fulfillment of Triple, Quad and All-Play services - defined as "New Services...Delivered".

Sigma is a pioneer of Applications Enablement where new services and applications can be rapidly and efficiently enabled in a single system. Enablement includes service orchestration - where subscriber policy management, authorization and entitlement processes, and business rules are managed and openly available for real-time service fulfillment.

Sigma's heritage includes over 12 years of proven solution delivery experience in multi-service, multi-technology operating environments. Today, Sigma manages 50 deployments for CSPs with a combined total of approximately 100 million IP services deployed worldwide.

Further information:

Christine Payne
Public Relations, Sigma Systems
Office: +1 (416) 943-9696 ext. 2833
Cell: +1 (905) 339-6655
[email protected]

Sigma Systems

CONTACT: Christine Payne, Public Relations, Sigma Systems, Office: (416)943-9696 ext. 2833, Cell: (905) 339-6655, [email protected]

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