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| [June 26, 2007] |
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SBT Announces the Acquisition of Quixit
PALO ALTO, Calif. --(Business Wire)-- Scientific Brain Training ("SBT"), based in Lyon, France, today has announced that it has acquired all of the outstanding shares of privately held Quixit, Inc. SBT was previously a minority shareholder of Quixit. Effective today, Quixit will be renamed HAPPYneuron, Inc.
Quixit is a distributor of HappyNeuron-branded casual online games developed specifically for cognitive training. The games are designed to be played online in 5-10 minutes each, with the assistance of software that acts like a personal coach. These games are developed to focus on training specific cognitive functions such as memory.
"We look forward to building on the strong base that has been developed for HappyNeuron online casual games in the U.S. We believe that there is great potential for growth," said Michel Noir, CEO and founder of SBT.
"SBT originally developed the HappyNeuron online casual games so it is fitting that they are acquiring Quixit," said Sheryle Bolton, founder and CEO of Quixit, Inc.
"I am excited about the market opportunities for HappyNeuron games in the United States," added Michel Noir, who will also serve as the Chief Executive Officer of the newly-named HAPPYneuron, Inc.
About Scientific Brain Training
Scientific Brain Training (SBT) is a French company (Euronext code FR0004175222). The company creates and markets programs for developing and maintaining mental and cognitive capacity. The group's products are distributed in paper form, on CD-ROM and DVD, via mobile phones, and on the Internet. There are two product families:
- cognitive stimulation programs: intended primarily for children, seniors, and healthcare professionals (speech therapists, neuropsychologists, retirement home staff, etc.); and
- programs for evaluating individual cognitive potential: intended for businesses and specialized recruiting agencies.
About Quixit, Inc.
Quixit, Inc. was founded in 2005 to provide scientifically based online brain workouts to keep our brains fit for life.
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