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SAMSUNG UNVEILS GALAXY S5 TO FOCUS ON WHAT MATTERS MOST TO CONSUMERS
[April 02, 2014]

SAMSUNG UNVEILS GALAXY S5 TO FOCUS ON WHAT MATTERS MOST TO CONSUMERS


(ENP Newswire Via Acquire Media NewsEdge) ENP Newswire - 02 April 2014 Release date- 27032014 - New Delhi - Samsung Electronics, India's leading smartphone manufacturer, today introduced the Galaxy S5, blending features that matter most to consumers.



The new Galaxy S5 offers consumers a refined experience with innovation of essential features for day-to-day use.

'The Galaxy S5 is yet another great proof point of people-inspired innovation. Designed to be both effortlessly smart and intuitively simple, the Galaxy S5 has been created to maximise consumer benefits by integrating superior hardware with enhanced smartphone usability and an iconic design,' said Vineet Taneja, Country Head, IT & Mobile Division at Samsung India. 'This sleek and innovative smartphone believes in the importance of an effortless user experience, making your life easy and hassle-free; and, it empowers your life, helping take care of your well-being. At Samsung, we'll never stop pursuing innovation conceived by people, so we can inspire them in return.' The Galaxy S5 combines an advanced camera, the fast network connectivity, dedicated fitness tools and enhanced device protection features as consumers stay fit and connected in style.


Express modern, glam look The Galaxy S5 blends iconic Samsung design with modern trends to appeal to a range of consumer tastes and interests. The Galaxy S5 features a perforated pattern on the back cover creating a modern glam look. Its new sleek, contoured shape comes in an array of vivid colours, including charcoal Black, shimmery White, electric Blue and copper Gold, to complement the style of the individual consumer.

Capture the moments that matter Capturing and saving precious memories is one of the most important smartphone features today. The new Galaxy S5 offers superior camera functionality, featuring a 16 megapixel camera with an enhanced menu and user interface that allow consumers to effortlessly take, edit and share photos.

The Galaxy S5 offers the world's fastest autofocus speed up to 0.3 seconds and the advanced High Dynamic Range (HDR) reproduces natural light and colour with striking intensity at any occasion. Also, the new Selective Focus feature allows users to focus on a specific area of an object while simultaneously blurring out the background. With this capability, consumers no longer need a special lens kit to create a shallow depth of field (DOF) effect.

Tap into the fastest connections The Galaxy S5 offers the fastest Wi-Fi performance available today, ensuring blazing fast data speeds for unrivaled media consumption and productivity. The Galaxy S5 supports fast 3G speeds at 42Mbps and it comes with a powerful Octa-core processor, capable of operating all 8 cores at the same time, to deliver a seamless experience on the Galaxy S5.

Be more fit and active With the enhanced S Health 3.0, the new Galaxy S5 offers more tools to help people stay fit and well. It provides a comprehensive personal fitness tracker to help users monitor and manage their behavior, along with additional tools including a pedometer, diet and exercise records, and a new, built-in heart rate sensor. Galaxy S5 users can further customise their experience with an enriched third party app ecosystem and the ability to pair with next generation Gear products for real-time fitness coaching.

Essential device protection The Galaxy S5 is IP67 dust and water resistant. It also offers a Finger Scanner, providing a secure, biometric screen locking feature. The Ultra Power Saving Mode turns the display to black and white, and shuts down all unnecessary features to minimise the battery consumption.

The next generation of mobile freedom Expanding its industry-leading wearable line, Samsung has launched three incredible devices - Gear Fit, Gear 2 and Gear 2 Neo that blend style, fitness and convenience to provide ultimate connectivity for the active mobile consumer. Samsung Gear Fit, the industry's first curved Super AMOLED wearable device, empowers consumers to stay physically active without sacrificing personal style or mobile connectivity. Whether used as a standalone or companion device, the Samsung Gear Fit puts people in charge of their personal and active lives while staying connected so they never miss a moment. The Samsung Gear Fit is designed to comfortably contour to consumers' wrists while offering a vivid Super AMOLED display. Much more than an everyday fitness band, Samsung Gear Fit keeps consumers up to date with instant notifications from Galaxy smartphones such as incoming calls, emails, SMS, alarm, S-planner, 3rd party apps while consumers are on the move.

The Samsung Gear 2 and Gear 2 Neo are designed to take the freedom, convenience and style of wearable technology to the next level. The Samsung Gear 2 and Gear 2 Neo offer consumers enhanced connectivity and a completely integrated approach for the most personal wearable experience. Both devices offer a lightweight design with a premium finish that reflects modern trends.

A Camera is equipped to the main body instead of the strap, making the Samsung Gear 2 a sleek and sharp smart companion. The Gear 2 and Gear 2 Neo are essential companion devices, allowing users to accept or ignore incoming calls and messages, and providing instant notification options based on a user's activity and habits. Both devices act as an extension of a consumer's daily life, offering users more control of their lives with standalone features, such as controlling electronic products like TV, set-top box through WatchON Remote application in their own home with an embedded IrLED sensor. The addition of a standalone music player with Bluetooth headset means people can leave their smartphone at home and still enjoy their music on the go.

All three devices - Gear Fit, Gear 2 and Gear 2 Neo allows users to express their mood or coordinate with their outfit with modern and sophisticated strap colour options including Charcoal Black, Gold Brown and Wild Orange for Gear 2 and Charcoal Black, Mocha Grey and Wild Orange for Gear 2 Neo and Gear Fit. The home screen background, clock face and font are also customisable to reflect their personal taste. The devices also offer personal fitness coaching in real time, allowing users to develop a customisable fitness routine and monitor their heart rate in order to improve their overall well-being. The Samsung Gear 2 and Gear 2 Neo let users connect to a wide variety of Samsung devices and access an enriched application ecosystem as the first wearables powered by Tizen based wearable platform.

'Samsung next generation of wearable devices were developed to redefine the way we live and to maximise our fulfilment of life,' said Mr. Taneja. 'Our Gear portfolio continues to expand with unique devices designed for extended connectivity features, stylish customisation options and a robust application ecosystem. These devices, especially the new Gear Fit, help consumers striving to live fit and active lives, without sacrificing their own personal style or their ability, to stay connected on the go. These devices enable one of the most seamless, natural and human-centric mobile experiences; opening up new horizons that allows you to live a life extraordinary.' Price and Offer Samsung is proud to partner with India's largest mobile service provider, Bharti Airtel and introduce irresistible data offers on the Galaxy S5. Customers buying a new Airtel connection with the Galaxy S5 can now avail exciting offers to enjoy free 3G data. On postpaid, customers can get 1GB of free 3G data per month for 6 months on select Airtel myPlans. On prepaid, they can enjoy 2GB of free 3G data per month for 2 months on all packs. Existing Airtel customers can also avail these offers. In non 3G circles, customers can enjoy these offers on 2G data.

The Samsung Galaxy S5 is priced between Rs. 51,000/- and Rs. 53,000/-. Galaxy Gear 2 is priced at Rs. 21,900/- and both Galaxy Gear 2 Neo and Galaxy Gear Fit are priced at Rs. 15,900/- each. These devices will be available across India through Samsung's retail stores and e-commerce sites on April 11, 2014.

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