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Recovery catches out networks
Mar 14, 2010 (The Australian Financial Review - ABIX via COMTEX) --
TV networks have been surprised by the rapid recovery of the advertising sector in 2010. Forecasts of potential revenue growth have increased from 3% to a possible 15%. Networks have a full load of advertising, but some was arranged at rates that could have been higher. Media buyers are becoming increasingly frustrated by a lack of advertising availability.
Publication Date: 15 March 2010
NINE NETWORK AUSTRALIA LIMITED
CONSOLIDATED MEDIA HOLDINGS LIMITED - ASX CMJ
PBL MEDIA PTY LTD
SEVEN NETWORK LIMITED - ASX SEV
TEN NETWORK HOLDINGS LIMITED - ASX TEN
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