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Parkinson's Foundation Unveils New Brand and WebsiteNEW YORK and MIAMI, Oct. 19, 2017 /PRNewswire-USNewswire/ -- The Parkinson's Foundation today announced the launch of its new brand and website following the recent merger of two legacy organizations – National Parkinson Foundation and Parkinson's Disease Foundation – as part of its mission to fight on behalf of everyone living with Parkinson's disease (PD). Parkinson's disease affects an estimated one million Americans and 10 million worldwide. It is the second-most common neurodegenerative disease after Alzheimer's and the 14th-leading cause of death in the United States. "We are thrilled to launch our new website and brand, which capture the essence of our mission as leaders in the fight against Parkinson's disease," said John L. Lehr, chief executive officer of the Parkinson's Foundation. "Our new logo is a unifying symbol that represents a global movement to end Parkinson's and a steadfast commitment to make life better for people living with the disease." The new website at www.parkinson.org is designed to serve as the most trusted sourc of Parkinson's research and information. Devoted to increasing awareness and understanding of the disease as well as access to help and support, the site features:
The new brand will also be rolled out across the Parkinson's Foundation's varied online and print publications. The logo, visual design and overall brand strategy is built around the concept of making measurable progress through collaboration with all members of the Parkinson's community. The brand system was created by Ultravirgo, an independent design agency in New York with a long history of developing brands for organizations focused on improving lives. About the Parkinson's Foundation About Parkinson's Disease Media Contact:
View original content with multimedia:http://www.prnewswire.com/news-releases/parkinsons-foundation-unveils-new-brand-and-website-300537970.html SOURCE Parkinson's Foundation |