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Panasonic Commits to Long Term Support of Olympics
Dubai, July 9, 2008 � Panasonic (News - Alert) Marketing Middle East is preparing for continued support of the Olympics, after the International Olympic Committee (IOC) and Panasonic extended their sponsorship agreement through to the summer games of 2016.
Under the new agreement, Panasonic, who have been in partnership with the IOC since 1985, will continue to be the official Worldwide Olympic Partner in the Audio and Video Equipment product category, and will have global marketing rights for the Beijing 2008, Vancouver 2010, London 2012, Sochi 2014 and the 2016 Olympic Games, as well as for the 205 individual National Olympic Committees and their Olympic teams.
IOC President Jacques Rogge welcomed Panasonic�s continued commitment to the Olympic Movement saying they were grateful to Panasonic for its long-term partnership with the Olympic Movement.
�Panasonic is a leader in its field and has been a Worldwide Partner since the program began,� he says. �Over the years, Panasonic has provided vital support for the Olympic Movement with its digital technologies and expertise, and we look forward to continuing our work together in the future.�
Panasonic Marketing Middle East Managing Director Seiji Koyanagi said that Panasonic was proud of its commitment to supporting the Olympic Movement for another eight years, building on its nearly 20-year partnership with the International Olympic Committee.
�Through our commitment to the Olympic Movement, we want to make it possible for people around the world to share the passion of the Olympic Games with our HD technologies, whether they are in the stadium or watching from home. Panasonic promises to bring the excitement of the Olympic Games to life.�
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Editor�s Note:
Best known for its Panasonic brand name, Matsushita Electric Industrial Co., Ltd. is a worldwide leader in the development and manufacture of electronic products for a wide range of consumer, business, and industrial needs. Based in Osaka, Japan, the company recorded consolidated net sales of 9.07 trillion yen (US$90.52 billion) for the year ended March 31, 2008. The company's shares are listed on the Tokyo, Osaka, Nagoya and New York (NYSE:MC) stock exchanges. For more information on the company and the Panasonic brand, visit the company's website at http://panasonic.net. Panasonic Gulf FZE (PGF) is MEI�s first subsidiary company in the Middle East, followed by Panasonic Marketing Middle East FZE (PMM), which is the regional marketing headquarters of MEI for operations in the Middle East and African countries.
For further information, please contact:
Ajit Nair
Corporate Communications Department
Panasonic Marketing Middle East FZE
P.O.Box 17985, Jebel Ali, Dubai, UAE
Tel: +971 4 8819880
Fax: +971 4 8814311
Web site: www.panasonic.ae
Ibrahim Jimoh
Senior Consultant
Cicero & Bernay Public Relations
Phone: +971 4 334 2966
Fax: +971 4 334 2977
Email: ibrahim@cbpr.ae
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