| [January 31, 2013] |
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Nutrisystem Reports "Super Monday" as One of the Top Ten Diet Decision Days of the Year for Men
FORT WASHINGTON, Pa. --(Business Wire)--
Nutrisystem, Inc. (NASDAQ: NTRI), the leading home
delivery weight loss program for men and women, has identified
"Super Monday" -- the Monday after the final football game of the season
-- as one of the biggest dieting decision days of the year. Based on the
Company's proprietary data, there is historically a post-game rally to
inquire about the Nutrisystem® Men's Program from men (and sometimes
their wives and girlfriends) looking to kick
start weight loss.
Football legend and hall of fame quarterback Dan Marino after losing 22 pounds on Nutrisystem. (Photo: Nutrisystem)
In response to the demand, football legend and hall of fame quarterback Dan
Marino and former football entertainment reporter, Jillian Barberie
Reynolds, are encouraging people to lose weight and stay fit as they
both have on the Nutrisystem Program. As part of the motivational "Super
Monday" campaign, Nutrisystem is launching a "Pledge to Lose" contest
with a chance to win the Nutrisystem® program for one year, autographed
Dan and Jillian memorabilia and a grand prize of an all-inclusive trip
for two to the Bahamas. Anyone can enter by "liking" the Company's
Facebook (News - Alert) page and completing an entry form starting today and joining
the pledge to lose (http://www.facebook.com/Nutrisystem).
According to Nutrisystem, which is a leader in diet
plans for men, Monday is the biggest diet decision day of the week
and Mondays after holiday weekends are even bigger. Game day for the
final football game of the season has become a national holiday of sorts
and, for millions of Americans, hitting the scale the day-after can be a
real wake-up call.
Four-time Super Bowl champion and legendary Hall of Fame
quarterback, Terry Bradshaw, who lost 32 pounds* on Nutrisystem, says,
"It makes perfect sense. You go for the chips, you go long for the
guacamole and you just keep going. Then, you wake up the next day and
think, 'Man, I gotta do something I know will work. I need a winning
game plan.'"
Marino added, "This is the time of year I get the most questions about
Nutrisystem. I am thrilled we are going to seize the moment and help
people turn the motivation to lose weigt into an action plan."
Nutrisystem is guaranteed to work**, even when other diets have failed
with 90% of customers who stayed on the program surveyed agreeing that
the Nutrisystem® SUCCESS® program is easier to follow than other weight
loss programs they have tried or dieting on their own. In a 2009
customer survey conducted by the National Business Research Institute
for Nutrisystem, it was reported that customers lost an average of 43%
more weight than dieting on their own. Four out of five customers
surveyed agreed that Nutrisystem SUCCESS worked better than any other
program they've tried and would recommend the program over another
weight loss program they've tried.
**The Company offers a 14-day risk free, money back guarantee allowing
customers to try the food for 14 days. If they don't like it for any
reason, they can return unused non-frozen food and get a full refund.
Nutrisystem even pays for return shipping.
"Let's be honest, girls watch the game too and we eat and drink at the
parties. The day after can be humbling for all of us. Dan and I are
psyched to be encouraging people to diet with us this year," said
Jillian Barberie Reynolds, who in her 40's lost 30 pounds* on
Nutrisystem and can still rock a bikini.
Game Day - Fun Food Facts
Super Monday - Top Dieting Decision Day
-
Every 1.5 seconds, men call or visit Nutrisystem.com
on Super Monday.
-
Super Monday is one of the top ten diet decision days of the year for
men.
-
One of the most popular Nutrisystem items ordered by men on Super
Monday is lasagna and for women, it's the pizza.
The Nutrisystem Men's Program launched in 2006 in response to a gap in
commercial weight loss programs for men. Nutrisystem pioneered the first
commercial weight loss program tailored for men complete with home meal
delivery right to their door. A low Glycemic Index (low GI), high
protein diet curbs hunger and helps maintain lean muscle mass.
Marino, who lost 22 pounds* on the program and has been a Nutrisystem
for Men spokesperson for more than five years, shares, "Nutrisystem
sends great tasting food directly to my door. I just heat and eat."
Since the first Nutrisystem men's order was placed, Nutrisystem has
helped men lose an estimated 24 million pounds or roughly the equivalent
of 95,230 NFL players at an average weight of 252 pounds.
To get in the game today and to join Dan Marino, Terry Bradshaw and
Jillian Barberie Reynolds on the Nutrisystem ® program, please visit www.nutrisystem.com/success4u
or call 1-888-841-2572.
*Results not typical. On Nutrisystem, you can expect to lose at
least 1-2 lbs. per week. Some individuals lost weight on a prior
Nutrisystem® program. Continuing with SUCCESS.
About Nutrisystem
Having helped Americans lose millions of pounds over the last 40 years,
Nutrisystem, Inc. (NASDAQ: NTRI) develops evidence-based programs for
healthy weight management, and is the leading provider of home-delivered
weight loss meal plans. Nutrisystem offers balanced nutrition in the
form of low glycemic index meal plans designed for men and women,
including seniors, vegetarians and the Nutrisystem® D® program for
people with diabetes or at risk for type 2 diabetes. Nutrisystem® plans
include a wide variety of pantry and frozen entrees and snacks to aid in
program satisfaction and adherence, as well as transition plans to
support long-term success. The Fort Washington, PA-based company also
provides weight management support and counseling by trained weight-loss
coaches and registered dietitians, as well as through an engaged online
community, online tools and trackers, mobile apps, cookbooks and
more. Healthcare professionals may learn more about the programs by
visiting www.nutrisystem.com/hcp.
Nutrisystem® weight loss plans are available directly to consumers
through www.nutrisystem.com,
by phone (1-800-435-4074) and at select retailers. The Company has also
introduced a new in-store retail line, Nutrisystem® Everyday®
products, comprised of nutritionally balanced bars, smoothies, bakery
and breakfast items aimed at consumers who aspire to eat healthier.

Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130131006352/en/
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