TMCnet News

NINTENDO TO DEBUT DOWNLOADABLE CONTENT FOR HAND-HELD SYSTEM
[December 18, 2008]

NINTENDO TO DEBUT DOWNLOADABLE CONTENT FOR HAND-HELD SYSTEM


TOKYO, Dec 19, 2008 (AsiaPulse via COMTEX) --
Nintendo Co. (TSE:7974) will
launch a software download service for its DSi portable game
system this coming Wednesday with a menu of 13 titles.
The Nintendo DSiWare service is similar to the services that
download application software to mobile phones, but in this
case the software is downloaded via a wireless Internet
connection and stored on the DSi.
By offering downloadable games, Nintendo hopes to push sales
of the DSi far above the 20-million-unit level in Japan -- a
barrier that game systems have always had trouble breaching.
Efforts in the past to attract women and other new
categories of gamers have worked to expand Nintendo's market,
but up to now all efforts have focused on packaged software.



The new download service will be able to tap a new marketing
method that many Japanese are already familiar with from their
use of Internet-capable cellular phones.
In related news, Nintendo announced Thursday that it will
cooperate with blog service provider Hatena to run a Web site
where people will be able to upload flip-page animations
created with Moving Memo, one of the DSiWare applications that
will be available free for download.
(Nikkei)

[ Back To TMCnet.com's Homepage ]