[November 20, 2014]

Netsertive Wins Software Company of the Year at 2014 NC Tech Awards

Netsertive, a marketing technology company that automates unified national-to-local digital marketing, today announced that it has been selected as the 2014 Software Company of the Year by the NC Tech Awards. Winners were recognized at the annual awards gala on Thursday, Nov. 6 at the Raleigh Convention Center, presented in conjunction with title sponsor Grant Thornton (News - Alert). This year's event was attended by over 700 leaders from across the state.

"We are thrilled to be named Software Company of the Year by the North Carolina Technology Association," said Brendan Morrissey, CEO and co-founder, Netsertive. "This win belongs to our Netsertive team, whose incredible talent and dedication are the driving forces behind our exceptional growth and success."

Netsertive's industry-leading platform collaboratively provides product brands and local retailers in the major appliance, furniture, consumer electronics, automotive, dental and eye care markets with a digital marketing solution to drive local commerce. Through Internet search, display and mobile assets, Netsertie automates digital campaigns for local businesses, providing centralized compliance for special offers and trademarks to ensure brand integrity and localization. As a Google (News - Alert) Premier SMB Partner, Netsertive's proprietary intelligence engine leverages unique data-driven insights to gain quality local in-market shoppers. This allows the company to deliver unprecedented performance and value coupled with co-op marketing approval and reimbursement facilitation to its customers.

"Since 1995, the NC Tech Awards (formerly the NCTA (News - Alert) 21 Awards) has honored excellence and innovation throughout North Carolina, representing the best and brightest," said Brooks Raiford, president and CEO of NCTA. "As a second time winner, Netsertive has distinguished itself as a peer-leader and we are proud to recognize them as a 2014 NC Tech Awards winner."

For more information on the selection process, categories, finalists, winners and the awards gala, visit www.NCTechAwards.com.

About NCTA
The North Carolina Technology Association (NCTA) is the statewide membership association for the tech sector. Because technology is integral to any enterprise regardless of size or function, NCTA membership is open to all companies, organizations and institutions. NCTA serves organizations and their people through events, advocacy, virtual networks and resources. For more information, visit our website at www.nctechnology.org.

About Netsertive
Netsertive empowers product brands and local channel partners with a unified digital marketing presence to drive local sales. Based in Research Triangle Park, North Carolina, the company uses its Digital Channel Marketing Platform and proprietary Learning Engine technology to connect local customers to the channel partners of its brand clients. Netsertive takes the complexity out of digital channel marketing and enables local businesses, multi-location retailers and global brands take the lead -- by making every marketing dollar work harder and every message reach farther. Founded in 2009, the company has a history of rapid growth, a world-class team, and the strength of venture capital funding from top firms RRE Ventures, Harbert Venture Partners and Greycroft Partners. Additional information about Netsertive is available at www.netsertive.com.

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