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The Jewelry Industry Celebrates World Elephant Day
[August 15, 2016]

The Jewelry Industry Celebrates World Elephant Day


Every 15 minutes, an elephant is killed for its ivory. In a recent three-year period, approximately one fifth of the entire African elephant population-100,000 elephants-were killed for their ivory.

Richline Group, a wholly-owned subsidiary of Berkshire Hathaway, joined other fellow jewelry industry leaders in celebrating World Elephant Day on Friday, August 12th. This annual event sought to draw attention to the leadership of the U.S. Wildlife Trafficking Alliance and the tireless work of NGO's fighting for the world's elephants.

"The poaching of elephants must end. Imagining a world without elephants is a grim future. The jewelry industry's existing steadfastness to legal compliance and its commitment to stopping illegal wildlife trafficking is part of the solution. Everyone in this industry and beyond has an essential part to play," said Mark Hanna, Chief Marketing Officer at the Berkshire Hathaway owned Richline Group, Inc. "Richline and our industry organization partners are committed to raise awareness and share best practices with our peers to achieve progress on this critical issue. We hope World Elephant Day 2016 was a catalyst for action fro others in our industry."



US Wildlife Trafficking Alliance and its members encourage consumers to learn how to protect these majestic animals and #BuyInformed and to #BuyInformed when it comes to animal products.

Protect the world's elephants today by supporting the work of several NGOs active on the ground around the world. For a complete list of companies and NGOs partnering with the U.S. Wildlife Trafficking Alliance visit USWTA.org. For upcoming information on how jewelers can help fight wildlife trafficking, sign up at IvoryFreeJewelry.com.


About Richline Group, Inc.

Richline Group, Inc., a wholly-owned subsidiary of Berkshire Hathaway Inc., is the USA's foremost Fine Jewelry Manufacturer and Marketer. The Richline Group was formed in 2007. Currently, the major brands comprising Richline's portfolio are LeachGarner, Inverness, Rio Grande and Richline Brands. Berkshire Hathaway, and its subsidiaries, engage in diverse business activities including property and casualty insurance, utilities and energy, finance, manufacturing, retailing and services. The Common Stock of the Company is listed on the New York Stock Exchange under the symbols BRK.A and BRK.B.


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