Jagged Peak, Towne AllPoints Agree on Joint Deal

Jagged Peak (News - Alert), Inc., a vendor of Enterprise Demand Management, e-Fulfillment, and CRM Execution products, has announced a national agreement with California-based Towne AllPoints Communications Inc., a direct response communication firm, to supply "joint fulfillment and logistics services," Jagged Peak officials say.

Company officials say the partnership allows growth of Jagged Peak's and Towne AllPoints's "fulfillment and direct marketing execution footprint to expand throughout the country."

Paul Demirdjian, Chief Executive Officer of Jagged Peak, says, the decision to engage Towne AllPoints "expands distribution networks, while appreciably increasing client value."

The partnership, according to Jagged Peak officials, allows each venture to take advantage of fully integrated EDGE-based demand and supply chain management infrastructure, making it possible to offer clients national products.

Towne AllPoints uses Jagged Peak's flagship product Enterprise Dynamic Global Engine within its order management systems.

Michael Mercier, President/CEO of Towne AllPoints Communications, calls his company's relationship with Jagged Peak "fully collaborative… a true partnership where investments have been made on both sides of the coin. We consider it more of an in-source than anything else."

EDGE, is a Web-based software application that enables companies to "control and coordinate distributed orders, inventory, and fulfillment across multiple customers, suppliers, employees, and partners in real time," according to Jagged Peak officials.

Almost exactly a year ago Jagged Peak announced the launch of a global multi-language, customer relationship management product for TAG Heuer, a luxury watch brand.

Dubbed TAG Heuer 24, the product is designed to create a global TAG Heuer community where customers from various countries will access TAG Heuer interactive information, participate in events and special auctions.

"Jagged Peak's creation of the TAG Heuer 24 product is helping us better support our customers' needs and interests and enriching their experience as TAG Heuer timepiece owners," said Franck Dardenne, Business Intelligence and Media Manager, TAG Heuer SA at the time.

And in October 2005 Jagged Peak announced deployment of an online integrated order management product for Integrated Supply Network, Inc. of Lakeland, Florida. ISN is a wholesale distributor of automotive tools, equipment and supplies, and won a contract with one of the big three Detroit automakers to supply automotive tools and equipment products to their dealers nationwide.

David Sims is a contributing editor for TMCnet. For more articles please visit David Sims' columnist page.