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IPVQA Endorses Measurement to Insure Successful Quality of Experience in IPTV Deployments; Media Delivery Index (MDI) Enables Delivery of High Quality Video Over IP NetworksSAN DIEGO --(Business Wire)-- Sept. 2, 2005 -- The Media Delivery Index (MDI) for measuring and monitoring Internet Protocol (IP) based networks is being endorsed by the IP Video Quality Alliance (IPVQA) for insuring subscribers the highest quality of experience of Video over IP and IPTV services. The use of MDI solves one of the major issues in successful deployments of video services over IP networks, namely, the ability to rapidly determine the status of the IP network in regards to delivering quality video. MDI gives network service providers the first tool for measuring the quality their subscribers are experiencing on the live video streams as they are transported through the network. Previously service providers used static IP measurements to predict network performance while delivering streaming video content. IP networks however are known for their fluctuations in behavior due to dynamic traffic patterns. Therefore, static measurements has proven unreliable for predicting streaming video quality. However, by measuring MDI values within the IP network service providers for the first time can accurately predict the quality of the video stream being delivered to their customers. "MDI has two significant benefits to the service providers delivering video services such as IPTV," says Marc Todd, President and CEO of Ineoquest. "First it insures their users of the highest quality video signal which will speed the acceptance of video over IP and IPTV. Secondly it reduces OPEX costs for the service provider by giving them the ability to remotely identify and diagnose problems in the network, often times before a customer sees the problem. This will eliminate the need for costly truck rolls by the service provider to service problems that can be identified from the central office. The endorsement by the IPVQA is a strong indicator of the market's need of MDI." By promoting MDI and other emerging procedures, standards and policies the IPVQA will increase the adoption of Video over IP and IPTV as reliable services that subscribers can depend on for their video needs. "The IPVQA is providing a valuable service to the industry by promoting the use of IP Networks as a transport medium for video", says Simen Frostad, president of Bridge Technologies. "Critical to the success of IP networks in this space is the ability to rapidly detect and diagnose problems within the network that impacts video streams and MDI provides that capability. BridgeTech is a strong backer of both MDI and the IPVQA." About the IP Video Quality Alliance: The IP Video Quality Alliance was founded to promote the use of IP networks as a transport medium for video. A key part of its charter is to identify new and existing standards, policies and test procedures to improve the reliability, constancy and performance of the IP transport network. IPVQA Web address is www.ipvqa.org. About IneoQuest Technologies: IneoQuest Technologies, Inc., the Video over IP Quality Specialists(TM), provides high-speed test tools for monitoring, debugging and maintaining Media over IP networks in the telephony, cable, broadcast and enterprise/campus markets, as well as Video over IP Equipment Vendors worldwide. IneoQuest enables its customers with 1- and 10-Gigabit Ethernet technologies to design, build, deploy, and manage next-generation converged Networks. Headquartered in Mansfield, Massachusetts, IneoQuest has sales operations in the US, Asia and European regions. IneoQuest Web address is www.IneoQuest.com. About BridgeTech : Bridgetech is based in Oslo, Norway, and develops and manufactures advanced measurement and monitoring solutions for the IPTV industry. The award winning VideoBRIDGE series are innovative industrial platforms for the converging services employing stream-based IP-packets. Compatible with all major stream-based industrial standards such as: MPEG2, h.264/AVC and WM9/VC-1, the VideoBRIDGE series offers a complete end-to- end system for the continuous quality assurance of a network. With full support of the MDI standards proposal ,and the innovative MDI MEDIA WINDOW (patent pending) the VideoBRIDGE series is at the forefront of IPTV measurement and monitoring technologies. BridgeTech Web address is www.bridgetech.tv |
