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Griffin and Misfit Team Up to Offer Versatile Upgrades for Shine and Flash
[October 31, 2014]

Griffin and Misfit Team Up to Offer Versatile Upgrades for Shine and Flash


(ENP Newswire Via Acquire Media NewsEdge) ENP Newswire - 31 October 2014 Release date- 30102014 - Nashville - Griffin Technology, one of the world's foremost creators of innovations for everyday life, and Misfit, makers of the hugely popular Shine Fitness and Sleep Monitor, team up to introduce new accessories for Misfit Shine and Flash.



Griffin has created a line of upgrades and accessories that let Misfit users further customize their tracker in a variety of styles and exclusive colors.

'The fitness tracker market has boomed over the last few years and as Griffin continues to develop the wearable technology accessories market that we created, we feel it's important for us to align ourselves with the highest-quality wearable technology devices like Misfit,' said Chris Paterson, General Manager of Design and Product Marketing at Griffin Technology. 'Our new partnership will help to further provide Misfit users with new ways to wear their devices and enhance their experience.' Originally introduced in May 2014 and an industry first, Griffin is expanding their popular accessory line for wearables to include newly redesigned accessories for Misfit featuring Ribbon Wristband, Sleep | SportBand and Shoe Pouch. This is the first product line by Griffin for Misfit devices.


Ribbon Wristband ($19.99 for a 2-pack), inspired by the popular ribbon hair ties, gives users a stylish way to wear their Shine or Flash on their wrist. Ribbon Wristband is the perfect way to match fitness tech to any workout outfit and is available in exclusive Misfit colors Bamboo Shoot Green and Grey. Ribbon Wristband is now available at store.griffintechnology.com/ribbon-wristband-for-misfit-shine.

Sleep | Sport Band ($19.99), enables users to take advantage of the Shine's and Flash's sleep monitoring capabilities in total comfort. The band is made of a soft, stretchy material and features a protective pocket to secure the tracker in place. It may be worn either as a wristband or an armband. Sleep | Sport Band is now available at store.griffintechnology.com/sleep-sport-band-for-misfit-shine.

Shoe Pouch for Fitness Trackers ($14.99) provides a secure and convenient pocket for wristband-free running. The ultra-light pouch slides underneath shoelaces or can be laced through secure loops on the back of the pouch. The tracker is protected in a pocket with a Velcro flap that firmly fastens, keeping the device screen protected. Reflective accents provide extra visibility during nighttime runs. Shoe Pouch is now available for purchase at store.griffintechnology.com/shoepouch-for-misfit-shine (current orders will ship next week).

Misfit's Shine ($99.99) is an elegant fitness and sleep tracker that can be worn anywhere and to any occasion and inspires you to live an active life. Flash (49.99) is an easy-to-use fitness and sleep monitor that is comfortable and extremely durable. Fully waterproof, both devices measure the intensity and duration of your physical activity and track running, swimming, basketball, cycling, yoga, dance, and more. Sync your device wirelessly with the Misfit app to see data such as steps taken, distance traveled, and calories burned. Wear it at night to track light and deep sleep. Neither Flash nor Shine requires charging.

For more info about Griffin's line of wearable accessories, visit griffintechnology.com/wearables.

About Griffin Technology Founded on Paul Griffin's kitchen table in 1992, Griffin Technology Inc., is today one of the world's foremost creators of accessories for home, mobile, and personal technology. Unique products such as iTrip, PowerMate, iFM, iMic and Evolve Wireless Speaker System have broken new ground in consumer electronics and created loyal fans the world over. Today, Griffin products are conceived, designed and developed in-house and continue to push the envelope of the industry they helped create. Learn more about Griffin's entire range of ingenious designs at www.griffintechnology.com, www.facebook.com/griffintech and on Twitter @griffintech.

About Misfit Misfit invents and manufactures wearable and smart home products. The company was founded in 2011 by Sonny Vu with John Sculley, the former CEO of Apple and Pepsi, and Sridhar Iyengar, co-founder and former CTO of AgaMatrix.

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