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GoDaddy's Antidote to Your Corporate Job: Sweatpants!SCOTTSDALE, Ariz. --(Business Wire)-- Starting a new business is no picnic, with sleepless nights and financial risk, but you can look forward to being happier and having a healthier lifestyle with more flexibility. The perks also include something every cube-farm resident has dreamed of: Working in your sweatpants or even pajamas and maybe even in bed, according to a survey of some of GoDaddy's more than 12 million customers. Heading into 2015, small business owners who participated in the study continue to demonstrate their economic resiliency as the vast majority are optimistic about their company's prospects and are planning on strong future growth. GoDaddy's study, which was conducted by Zogby Analytics, included responses from 507 GoDaddy-powered small business owners. The surveyed entrepreneurs overwhelmingly reported owning their own business enables them to enjoy a happier, healthier and more empowered lifestyle than other workers. Small business owners benefit from many less tangible aspects of entrepreneurship, including things like an unstructured workday that allows time for exercise, seeing family and friends, and yes, deciding what they wear and where they work. "Nobody ever said starting a small business was easy. The only question was: is it worth it? And this research shows that our small business customers resoundingly say yes," said GoDaddy CEO Blake Irving (News - Alert). "Our customers are working how they want, when they want, where they want. That translates not only into successful entrepreneurs, but happier and healthier people." Zogby Analytics' survey found that these entrepreneurs create a work lifestyle that ultimately translates into happiness and a more optimistic outlook on their future. So much so that 83 percent of respondents reported they are happier than they were at their old job, 88 percent are more optimistic about their company's prospects, and nearly 46 percent would like to see their business double in size. The survey painted a convincing portrait of the rewards and level of freedom achieved by those taking the leap:
These businesses are grappling with the challenges and opportunities that digital media pose, but still heavily rely on their websites for their success:
"This GoDaddy research provides a window into what makes a small business, especially a very small business, successful in the 21st century," said pollster John Zogby. "What is clear is that by embarking on an entrepreneurial career, these small businesses see the world differently. They have seized control over their business life and found a new work / life balance that couldn't exist before." Zogby Analytics was commissioned by GoDaddy to survey their small business owners. It surveyed more than 500 small business owners during July and August, with a margin of error of 4.4 percent. For full results, please go to http://garage.godaddy.com/godaddy/news/the-joys-of-owning-a-small-business-infographic About GoDaddy GoDaddy's mission is to radically shift the global economy toward small businesses by empowering people to easily start, confidently grow and successfully run their own ventures. With more than 12 million customers worldwide and more than 58 million domain names under management, GoDaddy gives small business owners the tools to name their idea, build a beautiful online presence, attract customers and manage their business. To learn more about the company, visit www.GoDaddy.com.
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