[December 04, 2009] 'The Definitive Guide to SugarCRM' Released Tweet Dec 04, 2009 (Close-Up Media via COMTEX) -- SugarCRM, a provider of open source customer relationship management (CRM) applications, announced the publication of "The Definitive Guide to SugarCRM: Better Business Applications" by SugarCRM expert John Mertic. The book, published by Apress, offers practical steps for CRM developers and consultants looking to use SugarCRM as a platform to build, extend and run business applications. "SugarCRM has become the de facto solution for companies who want a flexible, easy-to-use platform for customer-facing operations," said author John Mertic. "This book will help users and developers get the most out of the standard features of SugarCRM and offer guidance for customizing and extending SugarCRM to meet more unique business requirements." "The Definitive Guide to SugarCRM" begins by acquainting readers with the SugarCRM platform, its modular architecture and the standard components of the application. The book continues by providing a look at how to customize the application, integrate SugarCRM with other Cloud services and maintain and expand a SugarCRM implementation over time. Author John Mertic is a recognized expert in CRM and open source development. He has contributed to many open source projects, most notably the PHP project, for which he is the creator and maintainer of the PHP Windows Installer. He has also authored several articles for PHP Architect, IBM developerWorks, and Apple Developer Connection. Mertic is currently a software engineer at SugarCRM where he has specialized in data integration, mobile and user interface architecture. The book is available for sale now in both soft-cover and eBook format. Apress: apress.com/book/view/1430224398 Amazon.com: amazon.com/dp/1430224398/ref=cm_sw_su_dp ((Comments on this story may be sent to [email protected])) [ Back To TMCnet.com's Homepage ]