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Cross-Portfolio Innovation Drives Demand for SAP® Hybris® SolutionsWALLDORF, Germany, Sept. 7, 2017 /PRNewswire/ -- SAP SE (NYSE: SAP) today announced that it has seen an increased demand for implementations with multiple SAP® Hybris® solutions. Over the past quarter alone, SAP solutions for customer engagement and commerce have achieved strong double-digit growth in new cloud bookings, as well as double-digit growth in software revenue. This momentum occurs as SAP Hybris cloud solutions for the front office continue to be enhanced across sales, service, commerce, marketing, and revenue, contributing to an increase of 40 percent in deals involving multiple SAP Hybris cloud solutions in the first half of 2017 compared to the same time last year. SAP Hybris Customers Deliver on Buyer Expectations Arsenal Football Club, one of the most recent SAP Hybris Commerce solution customers, has transformed its online retail site, ArsenalDirect.com, to meet the increasing demands and expectations of the club's supporters globally. The solution has brought Arsenal strong results, such as an 86 percent increase in mobile transactions and a 42 percent increase in sales as a whole. Infonavit, an SAP HANA® platform customer since 2013, manages 70 percent of the housing market in Mexico, making it the largest mortgage lender in Latin America. To better anticipate customer needs and have more contextual conversations, Infonavit searched for a solution that could provide a true omnichannel customer experience. It selected SAP to provide a robust technology platform to mine the data collected in the course of communications between employees and affiliates and the millions of documents generated during the mortgage loan lifecycle. Besides predictive analytics and SAP Hybris Service Cloud solution, Infonavit has selected the SAP Hybris Billing solution, which will be used in conjunction with the SAP Hybris Commerce and SAP Hybris Marketing solutions. The multinational energy and services company Centrica recently extended its SAP solution footprint to include SAP Hybris Billing, SAP Ariba® soluions, and SAP Digital Boardroom. A Complete Front-Office Solution "We have the most complete portfolio for the front office today," said Carsten Thoma, president and cofounder of SAP Hybris.* "We offer an unparalleled range of capability areas and enhancements to our solutions through better unification and integration across the SAP suite — to harvest Big Data and provide contextual customer experience, but also to capitalize on new business models such as those driven by the subscription economy." For more information on SAP Hybris solutions, visit the News Center or follow on Twitter at @saphybris. For more information on SAP, visit SAP News Center or follow SAP on Twitter at @sapnews. *SAP Hybris is a brand name launched in January 2016 to represent the SAP solutions for customer engagement and commerce as well as the offerings, employees, and business of acquired company hybris AG, which continues to be our legal entity until integration with SAP is complete. About SAP Hybris Solutions About SAP Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "should" and "will" and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates. © 2017 SAP SE. All rights reserved. For customers interested in learning more about SAP products: For more information, press only:
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