CommunityOne Bank announces launch of new brand and products
Jan 07, 2013 (Datamonitor via COMTEX) --
CommunityOne Bank, N.A. has announced that it will launch a new brand and introduce enhancements to its product offerings.
"As we continue to bring CommunityOne and Bank of Granite together, it's important to define and present our company as a new and well capitalized organization," commented Bob Reid, President of CommunityOne. "Our strengths are the same as they've always been. We're a bank that believes true customer service means learning about your customers' needs and goals, and offering professional advice and services to help meet those needs and goals."
The new CommunityOne brand will consist of conventional upgrades, such as a new logo and colors, but will also incorporate community wherever possible. In fact, customers and employees who give their permission will be featured in bank ads and other marketing materials.
For bank customers, changes to existing deposit accounts will take effect on Tuesday, February 19, 2013. Deposit product changes will not affect customer account numbers, loan products or branch phone numbers or addresses.
While the bank's brand is officially changing on February 19, signs and ATMs in select markets will begin reflecting the new logo and colors in early January. Certain items, such as checks and debit cards, will be updated gradually over time or at the point of reorder.
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