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CA Technologies Launches New TV Ads That Capture Life in the App EconomyCA Technologies (News - Alert) (NASDAQ:CA) today launched two new TV ads that highlight how apps are at the center of a new world driven by software. The ads deliver a clear message: CA is the partner to help you succeed in the App Economy. The spots expand upon the "app culture" campaign developed to support CA's role as the technology sponsor of the 2016 America's Choice Election on CNN. The ads will run on the network during the nights of Presidential debates that begin tonight and continue through Election Night, and into 2017. "We're living and working in an app-centric world and the ads speak directly to its challenges and its opportunities," said Lauren Flaherty, chief marketing officer, CA Technologies. "CNN's election coverage is massive. We wanted ads that would resonate well within the sensational atmosphere of this election and at the same time show how CA can help companies navigate and shape this new world." The new ads running on the series of Presidential debates include:
Launched last April, the CNN Politics app was built in partnership with CA Technologies. The data-centric app -- built using CA API Management solutions and CA App Experience Analytics -- gives voters access to the data driving the political landscape and puts them on level footing with the experts to understand who is winning the 2016 U.S. presidential election now and why. About CA Technologies CA Technologies (NASDAQ:CA) creates software that fuels transformation for companies and enables them to seize the opportunities of the application economy. Software is at the heart of every business in every industry. From planning, to development, to management and security, CA is working with companies worldwide to change the way we live, transact, and communicate - across mobile, private and public cloud, distributed and mainframe environments. Learn more at www.ca.com. Follow CA Technologies Legal Notices Copyright © 2016 CA, Inc. All Rights Reserved. All trademarks, trade names, service marks, and logos referenced herein belong to their respective companies.
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