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Bluetooth SIG Rolls Out SMB Incentive Program
(Wireless News Via Acquire Media NewsEdge)
The Bluetooth SIG is launching the Bluetooth Small Business Incentive
Program designed to grow the Bluetooth technology market by creating
new avenues of innovation and market entry for small businesses.
The incentive program will provide a one-time discount on qualification
related fees to those who apply for and meet the SIG's small business
designation criteria.
Small, entrepreneurial businesses are important to technology
innovation and evolution. As Bluetooth technology embarks on its
ambitious technology roadmap, the incentive program will enhance the
diversity and quality of Bluetooth products in the market while
maintaining the global requirements for product qualification. Small
businesses will enjoy significant cost savings in their earliest
attempts to be competitive in the Bluetooth technology market, allowing
them a unique opportunity to gain traction before graduating to the
same cost structure as larger market players. By giving these companies
a lower cost entry point to the market, small businesses are able to
ensure quality while also gaining access to the growing demand for
Bluetooth technology products. Additionally, the program benefits the
Bluetooth market at large by reducing the number of unqualified
products making their way to store shelves.
"We're opening the doors and leveling the playing field for small
businesses," said Michael Foley, Ph.D., executive director, the
Bluetooth SIG. "The Bluetooth technology product market is growing so
rapidly and small entrepreneurial businesses want to be a part of that.
By creating this incentive program everyone wins -- we increase
competition which gives more choices to the consumer, and we improve
the overall quality and interoperability of products making their way
to market."
In a release, the SIG noted:
To participate, small companies must prove that they have a paid-in
capital of USD $2.4 Million or less and that their revenue from the
most recent financial year does not exceed USD $3 Million. Once
validated, the participants enjoy a significant discount on the costs
of qualification. Program participants receive two listings on the
Qualified Design Listings (QDL) and a 1-year license to use the
Bluetooth Profile Tuning Suite (PTS) for a pre-payment of USD $2,500.
This equates to a savings of USD $15,000 in costs associated with
processes required for intellectual property and trademark license.
The Bluetooth Small Business Incentive Program is available to
companies worldwide. Members began to apply to the program on May 1.
((Comments on this story may be sent to newsdesk@closeupmedia.com))
((Distributed on behalf of 10Meters via M2 Communications Ltd -
http://www.m2.com))
((10Meters - http://www.10meters.com))
Copyright ? 2008 Wireless News
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