[July 31, 2014]

bigtincan Recognized in Seven of Analyst Firm's Hype Cycle Reports

bigtincan, a leader in mobile content enablement, today announced that it has been identified as a sample vendor for four of Gartner's (News - Alert) 2014 Hype Cycle reports including, "Hype Cycle for Enterprise Mobile Security¹," "Hype Cycle for Storage Technologies²," "Hype Cycle for Unified Communications and Collaboration³," and "Hype Cycle for Content Management⁴," "Hype Cycle for Mobile Applications and Development⁵," "Hype Cycle for Digital Workplace⁶," and "Hype Cycle for SMBs⁷."

Gartner Hype Cycles provide a graphic representation of the maturity and adoption of technologies and applications, and how they are potentially relevant to solving real business problems and exploiting new opportunities. Gartner Hype Cycle methodology gives a view of how a technology or application will evolve over time, providing a sound source of insight to manage its deployment within the context of specific business goals.

According to Gartner's "Hype Cycle for Content Management" for 2014, "Various analytics disciplines and technologies are making inroads into the area of content management. The need for analytical approaches to manage larger, more diverse and more complex content repositories has also grown." With bigtincan hub, organizations benefit from content analytics that continuously monitor who is using what content, how often, and when-providing deeper intelligence into what materials are most useful to an organization and how teams can better utilize content to increase efficiency and productivity.

"Mobility will continue to transform how people work, share information and collaborate. The true value of mobile collaboration extends far beyond the ability to share diverse and complex content types from any mobile device-it is in the ability to understand the value and usage of content on an individual employee level, and create content recommendations based on this analytics data," said David Keane (News - Alert), bigtincan CEO. "The challenge today is to enable employees to be productive on their mobile devices in a secure and compliant manner. We're honored to be recognized by Gartner across multiple hype cycles, with other vendors making waves in the mobile collaboration, security and productivity spaces."

bigtincan hub enables organizations to mobilize their business by securely delivering the right content to the right users at the right time and location. Users are able to engage with content in a consumer-like experience that is secure, intelligent, relevant, and social. bigtincan is a powerful enablement platform that's been architected to rapidly meet the demands of high performance enterprises. It allows users secure access to engage with all types of content (files, documents, PDFs, PowerPoint presentations, HTML5 content, videos, RSS feeds, forms, social media) no matter where it resides, through a single point of access, providing an amazing user experience on any mobile device. bigtincan hub also provides all the productivity tools that users need to effectively engage with content on a mobile device and provides insight into how content is utilized and value by users.

Disclaimer

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About bigtincan

bigtincan has transformed the way business is done on mobile devices. The company's innovative mobile content enablement solution, bigtincan hub, is a unified set of productivity tools that enables users to securely and effectively engage with the right content at the right time in the right location - no matter where the content resides. bigtincan provides intelligent insights around the interaction, utilization and value of content within an organization, while providing unprecedented control and governance over content usage and sharing. Founded in 2011 with headquarters in Boston, MA and regional offices in Paris, Singapore and Sydney, the company has customers across a variety of industries including: government, healthcare, financial services, manufacturing retail and technology. For more information, please visit www.bigtincan.com/ or follow @bigtincan on Twitter (News - Alert).

¹ Gartner, Inc. "Hype Cycle for Enterprise Mobile Security, 2014" by Dionisio Zumerle and John Girard, July 24, 2014

² Gartner, Inc. "Hype Cycle for Storage Technologies, 2014" by Pushnan Rinnen, July 23, 2014

³ Gartner, Inc. "Hype Cycle for Unified Communications (News - Alert) and Collaboration, 2014" by Jay Lassman and Bjarne Munch, July 23, 2014

⁴ Gartner, Inc. "Hype Cycle for Content Management, 2014" by Hanns Koehler-Kruener and Gavin Tay, July 24, 2014

⁵ Gartner, Inc. "Hype Cycle for Mobile Applications and Development, 2014" by Robert P. Desisto and Michael Maoz, July 29, 2014

⁶ Gartner, Inc. " Hype Cycle for Digital Workplace, 2014" by Matthew W. Cain, Tom Austin, and Mike Gotta, July 29, 2014

⁷ Gartner, Inc. " Hype Cycle for SMBs, 2014" by Mike Cisek and James A. Browning, July 29, 2014

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