[May 25, 2012] ARC Launches MIRA Tweet May 25, 2012 (Close-Up Media via COMTEX) -- ARC Advisory Group, a global research and advisory firm for manufacturing, industry, and infrastructure, announced the release of MIRA (Market Intelligence and Rapid Analysis). According to a release, this online, cloud-based, hosted solution provides tools to enable ARC clients to access and analyze the company's entire base of automation and enterprise market research right from their desktops. Both global and regional-level market intelligence is now available. ARC said its Global Outlook Research Studies have typically been available in hardcopy and electronic PDF formats. In development for several years, MIRA brings ARC research into an analytic environment that offers a query capability combined with standard charts and tables for results. ARC noted it improved upon the Microsoft Excel environment using Microsoft's latest PowerPivot analytics tools and delivers this service to clients through cloud-based Microsoft Remote Services. In addition to being delivered as a preconfigured, hosted, point-and-click research environment, MIRA leverages the full capabilities of Excel for additional customization and data processing, eliminating the learning curve typically required for a proprietary solution. "MIRA, which builds on our previous online and forms-based MIS (Market Intelligence Service), represents a major step forward in terms of empowering clients with market understanding," says ARC President Andy Chatha. "For over 25 years, leading automation suppliers have used ARC market research to help develop their market projections and strategies. Now we're proud to take the lead in delivering actionable research in a digital form. The age of delivering market research as preformatted documents and reports is quickly coming to an end. MIRA is so easy to use, business leaders will be doing their own analysis." More information: www.arcweb.com ((Comments on this story may be sent to [email protected])) [ Back To TMCnet.com's Homepage ]