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Analysis of the Global Enterprise Rights Management Market : Surge in Demand from Compliance and Anti-Hacker Needs, and Analytics-based Monitoring Rejuvenate Stagnant IndustryNEW YORK, May 28, 2015 /PRNewswire/ -- Key Findings •Our definition of ERM revenues is limited to revenue directly accrued from the licensing and maintenance of an on-premises or SaaS offering. Professional services and integration fees, whether accrued by the vendor or by a third-party SI, are not included in market sizing. Vertical Segment Definitions Government and Intelligence (G&I): This includes the use of ERM by military, defense, government, and intelligence agencies for the purposes of protecting classified documents and military technological documentation against espionage, public disclosure ("leakage"), and other forms of compromise. Military-grade resistance to hacking and breaches is a critical requirement for this segment. Business and Professional Services (BPS): This includes use of ERM to protect internal, potentially sensitive, documents against unintentional disclosure, as well as intentional theft by employees. ERM systems are also used to discontinue access once an employee leaves the organization or once collaboration with an external consultant has ended. Often this class of customers produces documents as products—in this case, deliverables (typically in PowerPoint, Excel, or PDF format)—which are secured by ERM to protect the organization's revenue by minimizing piracy of the documents and maximizing visibility into where and how the protected documents are being accessed and used. Transparency and ease of use is paramount in this sector; often customers will be willing to sacrifice protection for end-user satisfaction. Education and Training (E&T): Whether K-12, university, or professional training institutions, often proprietary material—typically in PDF format—is created at considerable expense and yet is subject to piracy and sharing. ERM is used to protect investments in training materials and to maximize student engagement. It should be noted that ERM is distinct from eBook protection or video DRM; ERM is primarily used in B2B scenarios tying document rights to specific identities, while eBook security is primarily a B2C technology tied to consumer devices and PCs. Here, also, usability is paramount. Manufacturing (MFG): The manufacturing sector most often uses ERM to control access to sensitive, proprietary documents, typically related to patent-pending or trade secret material. This sector also often uses ERM to revoke access to old versions of documentation, thus ensuring that only the most recent documentation is used by support personnel globally. Typically, targets of protection include not only PDF documents but also EDA/CAD/CAM designs. Publishing (PUB): The use of ERM is widespread in the publishing industry to protect manuscripts and works in progress, typically in PDF format. Recipients of protected documents may include distributors and outsourced personnel. Again, this use case is distinct from eBook protection. Oil and Gas (O&G): Oil and gas exploration companies leverage ERM to protect highly sensitive documents and designs against unauthorized leakage. Similar to the manufacturing use case, a wide variety of target formats need to be supported by ERM systems serving this vertical. Shared collaboration spaces, or so-called Virtual Secure Work Spaces, compete with pure ERM-based approaches to serve this vertical. For the purposes of this analysis, these types of services, which are often built using a pure-play ERM core, are treated as de-facto value-added resellers. Pharmaceuticals (Pharma): An emerging vertical for ERM, pharma companies are increasingly relying on ERM systems as the final layer of defense for sensitive research and clinical trial documents that are inevitably under continuous attack from hackers and espionage teams. Security is a critical requirement, as is ongoing tracking and monitoring. Document formats are most typically Microsoft Office or PDF. Banking, Financial Services, and Insurance (BFSI): Also an emerging vertical, BFSI is using ERM to not only protect PII while outsourcing and internally storing documents, but also for secure distribution and monitoring of confidential company information during, for example, IPO and M&A events. Healthcare: Health insurance companies, hospitals, and similar healthcare institutions leverage ERM to secure internal documents in compliance with HIPAA and other privacy regulations. Other: This captures all other segments, including general corporations using ERM for the protection of internal structured and unstructured documents (such as email and Microsoft Office/PDF documents) and also includes, for example, legal services who protect case files to comply with applicable laws and client agreements; and retail who seek to protect PII during internal processing and external outsourcing. Key Questions This Study Will Answer Is the market growing? How long will it continue to grow and at what rate? Are the existing competitors structured correctly to meet customer needs? Is this an industry or a market? Will these companies/products/services continue to exist or will they be acquired by other companies? Will these products/services become features in other markets? What are the current pricing trends in the market, and how are competitors continuing to provide value-priced products? What technical trends, including encoding technologies, are shaping the marketplace today? What trends are on the horizon, and what does this mean for future product strategy? What factors are customers considering when choosing new equipment and timing upgrades, and what does this mean for global growth strategies for vendors? Read the full report: http://www.reportlinker.com/p02851853-summary/view-report.html About Reportlinker ReportLinker is an award-winning market research solution that finds, filters and organizes the latest industry data so you get all the market research you need - instantly, in one place. http://www.reportlinker.com __________________________ To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/analysis-of-the-global-enterprise-rights-management-market--surge-in-demand-from-compliance-and-anti-hacker-needs-and-analytics-based-monitoring-rejuvenate-stagnant-industry-300090514.html SOURCE Reportlinker |