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Africa & Middle East Telecom Insider Report: Dual-SIM Phones, Virtual Numbers and Offers for Travelers(M2 PressWIRE Via Acquire Media NewsEdge) Dublin - Research and Markets (http://www.researchandmarkets.com/research/rv2llc/multiple_mobile) has announced the addition of the "Africa & Middle East Telecom Insider Report: Dual-SIM Phones, Virtual Numbers and Offers for Travelers" report to their offering. Multiple Mobile Identities Strategies: Dual-SIM Phones, Virtual Numbers and Offers for Travelers examines the multiple mobile identities opportunity and how operators are addressing it. Incentives for multiple mobile identities are different in developing and developed markets and the report takes an in depth look at three main approaches to address the market. This Insider presents case studies of operators, including Airtel and Tigo Rwanda, as well as the pure plays Movirtu and OneSimCard, examining how these different market participants approach the multiple mobile identities opportunity. The author concludes with some recommendations. Tigo Rwanda tried to address this market but did not have much success. The traveler market is fragmented, with a lot of pure plays that try to be innovative in their offers. Apart from Airtel with its "one network" approach, few operators have provided a convenient and affordable offer for travelers. The purchase of a local SIM card remains a common option, as does getting an international package from one's operator, but those offerings don't address the two main problems, affordability and convenience. The virtual numbers market is fragmented, with many pure plays and few operators. To sum up, the multiple mobile identities market is characterized by many different pure plays, but no one has succeeded in standing out from the crowd, and operators have started offering services that address the problems that increasingly lead mobile phone users to adopt multiple mobile identities, he notes. Key Topics Covered: 1. Introduction 2. Addressing the multiple mobile identities opportunity 3. Market detail: Case studies - Tigo Rwanda: Dual-SIM phone - Three Hong Kong's roaming package for WhatsApp - Bharti Airtel: One Network service - OneSimCard: International SIM for travelers - Movirtu: Virtual SIM platform for operators - Bouygues Telecom France: Virtual numbers by B duo - Warid Telecom Pakistan: Double Number, a virtual-number service 4.Conclusions: Key findings and recommendations For more information visit http://www.researchandmarkets.com/research/rv2llc/multiple_mobile CONTACT: Research and Markets, Laura Wood, Senior Manager. [email protected] Fax from USA: 646-607-1907 Fax from rest of the world: +353-1-481-1716 Sector: Telecommunications and Networks (http://www.researchandmarkets.com/categories.asp?cat_id=20&campaign_id=rv2llc) . (c) 2014 M2 COMMUNICATIONS |