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AdMedia Partners Serves as Advisor to Element Marketing Group [Professional Services Close - Up](Professional Services Close - Up Via Acquire Media NewsEdge) AdMedia Partners recently reported that it acted as the financial advisor to Element Marketing Group in its acquisition by Ogilvy CommonHealth Worldwide. In a release, Seth Alpert, Managing Director at AdMedia Partners, said, "EMG's unique pull-through tools provide important differentiation for OCHWW, and the two companies are a great cultural fit." Ogilvy CommonHealth Market Access will be led by Michael Navin, former EMG CEO, who will report directly to Matt Giegerich, Chairman and CEO, OCHWW. The agency will report to Shaun Urban, a Managing Partner at OCHWW. "OCHWW is all about leadership in the fields of health, healthcare, and wellness. This acquisition was an ideal fit for us because EMG-now Ogilvy CommonHealth Market Access-had expertise and a suite of digital pull-through tools that proved a perfect complement to our existing client relationships and offerings in the payer arena," said Giegerich. Urban said, "In addition to furthering our leadership position in this rapidly growing space, Ogilvy CommonHealth Market Access will afford us the ability to equip clients and sales representatives like never before with up-to-the-moment local cost and reimbursement information for their brands, helping doctors to make better- informed decisions for their patients." Navin added, "As a smaller firm, one of my goals for EMG was to bring our proprietary solutions to a wider client base. OCHWW provided the best opportunity to do that, through both its presence in the pharmaceutical marketplace and the agency's attachment to Ogilvy and to WPP. The depth and breadth of these two companies, along with the alignment of our respective operating philosophies, are ultimately what helped us make our decision to join the OCHWW network." Element Marketing Group provides market research, strategy development, and marketing programs. Ogilvy CommonHealth Worldwide provides marketing services. AdMedia is an advisory firm. ((Comments on this story may be sent to [email protected])) HEADLINE -Avaya Learning Partner's Recognition Program Honors Jenne Jenne reported that it has been recognized as a recipient of the Avaya Learning Partner's Recognition Program. In a release, the Company noted for Q2 of 2014, Jenne was a recipient of Avaya Learning Partner awards for the U.S. region, capturing the "Highest Student Satisfaction" and "Highest Response Rate." "We are very proud to have once again received these two renowned awards for Q2 2014, and commend Avaya Learning for creating such an important recognition program," said Jim Karaffa, director of training and technical services for Jenne. "We strive to provide the best facilities, instructors and content available to our resellers. These awards reinforce Jenne University's overall commitment to not only the Avaya Learning Program but also to the success of our resellers. "Training and education is a strategic priority for Jenne. We are in the midst of a building expansion at our headquarters which will more than double our training space. Additionally, we continue to add remote training opportunities across the country, taking Jenne University on the road to where our customers are located, thus meeting their needs for certified training classes." The awards are based on data from Knowledge Advisors' Metrics that Matter tool and then compared with its GlobalWare Solutions reports of distributed courseware kits. "We value Jenne's partnership and appreciate their longstanding commitment to providing quality training and exceptional customer service to Avaya business partners and customers," said Michele Blazier, Director, Avaya Worldwide Sales and Partner Enablement. "Congratulations to Jenne for winning both awards this past quarter." Jenne University provides training to business partners on Avaya IP Office, Avaya Communications Manager, Avaya Aura and Avaya Scopia. Jenne provides Information Technology certification test delivery using the Pearson VUE Testing System. Jenne is a distributor of business telephony, data, audio and video conferencing, and security technology products. More information: jenne.com/training.aspx. ((Comments on this story may be sent to [email protected])) (c) 2014 ProQuest Information and Learning Company; All Rights Reserved. |