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Acision Annouces Seamless RCS-e Broadband Messaging
READING, England, Feb. 13, 2012, 2012 (Canada NewsWire via COMTEX) --
Acision wins Acision Broadband Messaging Service Centre contract with
Tier 1 operator
Acision, the global leader in
mobile messaging, today announced the availability of its complete Rich
Communication Suite-enhanced (RCS-e) implementation on its latest
version of Acision Broadband Messaging Service Centre (BMSC). As a
single integrated IP communications solution, the Acision BMSC builds
on the company's expertise in SMS and IP messaging and enables mobile
operators to differentiate through rich, IP based messaging services
which provide seamless interaction across messaging platforms and
existing global mobile and internet communities. Acision has also
contracted a commercial deployment of its RCS-e solution with a major
mobile operator, serving over 50 million subscribers.
Marco Wanders, EVP Product Division, at Acision, commented: "The take-up
of over-the-top (OTT) services, alongside consumers' demand for an
increasingly enhanced communications experience, have drastically
changed the mobile messaging landscape. Mobile operators are well
positioned to harness consumer requirements and increase their
relevance by introducing rich communication services with the same
Quality of Experience (QoE), reach and reliability that users have
become accustomed to with SMS, while leveraging the capabilities of
their broadband IP networks. The RCS-e initiative, endorsed by the
mobile industry and designed to deliver a more personalised and
relevant communications experience, offers subscribers greater service
capability, discovery (including status and location), as well as
enhanced voice and messaging services."
Acision's end-to-end RCS-e solution includes a basic IMS core, RCS-e
application server and RCS-e clients, and provides seamless messaging
through interconnect of RCS-e with the global SMS community and social
network chat services such as Facebook Messenger and Google Talk. The
solution will enable operators to support the core services of the
RCS-e initiative, including instant messaging, group chat, file
transfer and video sharing, as well as a store and forward
functionality in the event that the destination device is off-line. It
extends the existing SMS user experience to RCS-e, while reducing CAPEX
requirements by re-using existing messaging investments and monetising
these assets.
"Faced with an increasingly competitive market landscape, RCS-e will
enable operators to innovate their services portfolio with IP-based
messaging services with the reach of SMS, and keep pace with the
evolution of both the industry and individual subscribers' demands.
Consumers, meanwhile, will benefit from a wealth of new messaging
capabilities and the ability to customise their communications
experience through the creation of their own personal community through
which they can interact with each member in real-time," continued
Wanders.
Jorgen Nilsson, Chief Executive at Acision, said: "As the global market
leader in SMS, our heritage lies in the delivery and support of carrier
grade messaging infrastructure. The Acision BMSC represents a core part
of our messaging portfolio and complements the industry's migration
towards all-IP communications, providing operators with a unique
service proposition to consumers which includes the best in SMS and IP.
With our solution, operators will be able to seamlessly deploy richer,
value-added communications capabilities and interaction with the global
mobile community of 5 billion users from day one of RCS-e
introduction."
To find out more about Acision BMSC and its RCS-e capability, please
visit Acision on stand A93 in Hall 8 or visit the GSMA's RCS Showcase
on stand C118 in Hall 8.
NOTES TO EDITORS
About Acision
As the pioneer of mobile messaging, Acision enables customers worldwide
to drive new revenues with innovative services while monetising
traffic.For more information, visit Acision at http://www.acision.com
To view this news release in HTML formatting, please use the following URL: http://www.newswire.ca/en/releases/archive/February2012/13/c3344.html
SOURCE: Acision UK Ltd
Press contacts: Maria Hudson, Acision, Tel: +44-118-930-8826,
Email:maria.hudson@acision.com; Carmel Digweed , Hotwire PR, Tel: +44(0)207-608-2500,
Email:acision@hotwirepr.com
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