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Mary Cronin Info |
 By Mary Cronin
Professor, Boston College
Mary Cronin wrote the book on Smart Products. Since it is being published the old-fashioned way, on paper between hard covers, it’s not available yet. Her first book, Doing Business on the Internet (1994), stirred things up a bit way back at the dawn of E-Commerce, so keep an eye out for Smart Products (Cambridge University Press, 2010). Dr. Cronin is a Professor of Management in the Information Systems Department at Boston College with a 20 year track record of writing, researching and advising companies about technology trends and competitive strategy. She also serves as a principal advisor to Auster Capital Partners. |
Latest Articles |
| 11/18/2009 Constant Contact's iPhone App Is All Business |
| 11/12/2009 Neustar's Diane Strahan on 2D Barcode Mobile Services |
| 11/04/2009 Google Navigation Joins the Crowd behind the Smart Driver's Seat |
| 10/28/2009 DROID Flexes Its Muscles; Nokia Loses Its Mo |
| 10/22/2009 NeoMedia and Neustar Move One Step Closer to 2D Mobile Barcodes Everywhere |
| 10/15/2009 Smartphone Ecosystems Taking Shape for 2010 |
| 10/08/2009 Does Your Car Have SPEC? |
| 09/30/2009 Smarter M2M Services from nPhase |
| 09/23/2009 Smart Health Products Need Ecosystem Connections |
| 09/17/2009 Five Rules for Smart Product Ecosystems |
