|[January 04, 2013]
Ipswitch, Inc.'s Network Management Division Strengthens Senior Management Team
LEXINGTON, Mass. --(Business Wire)--
Ipswitch (News - Alert) Inc.'s Network Management Division, developer of the WhatsUp
Gold suite of innovative IT management solutions, has hired
Mary-Katherine McCarey as Vice President of Worldwide Marketing.
McCarey's creativity, energy and past tenure driving marketing best
practices will help her drive market-leading growth at Ipswitch, Inc.
McCarey joins the team with over 20 years of global marketing strategy
expertise from IBM (News - Alert), CA Technologies and most recently Acronis. She has
transformed global marketing organizations by focusing on direct and
indirect channel marketing excellence through the development of the
right content and tools to win mindshare and drive results. She's
created high performance teams to drive successful global integrated
marketing campaigns leveraging the marketing mix as advertising, public
relations, social media, events, videos, sales tools, websites, customer
references and channel relationships to improve ROMI.
"Lading the marketing responsibility for a growing organization must be
driven by someone with a passion for creativity and innovation coupled
with extraordinary credentials. Her expertise in global marketing
positions and proven experience in the industry are key to our future,"
says Ennio Carboni, president of Ipswitch Network Management Division.
"Mary-Katherine McCarey will help drive our organization to success and
we are excited to have her join the Ipswitch team."
About the Network Management Division of Ipswitch, Inc.
The Network Management Division of Ipswitch, Inc. is the force behind
WhatsUp Gold, the integrated suite of IT management solutions. Over
100,000 networks - from SMBs to enterprises - depend on WhatsUp Gold for
comprehensive network, system, application and log monitoring and
management in both physical and virtual infrastructure environments.
Ipswitch's AlertFox End-User Monitor (EUM) is a service that tracks
website availability and performance by synthetically monitoring
multi-step Web transactions from an end-user perspective. AlertFox
ensures top notch performance of your Web applications and websites from
inside or outside your firewall.
After 20 years in business, Ipswitch continues to develop products that
solve IT managers' problems worldwide - with U.S. headquarters in
Lexington, MA and offices in Atlanta and Augusta (News - Alert), GA and Madison, WI, as
well as international offices in Netherlands and Japan.
To learn more about WhatsUp Gold, please visit: http://www.whatsupgold.com/products/download/.
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