Kapture Launches Out of Beta
Nov 26, 2012 (Close-Up Media via COMTEX) --
Kapture, an advertising platform that allows brands and businesses to connect with customers through social media, announced its launch out of Beta.
In a release, the Company noted that Kapture's first product being released is a mobile application for the iPhone.
Using Kapture, brands and businesses can leverage anyone taking a photo as a brand ambassador by offering instant rewards for the photos people take and share with their friends via social media. Rewards range from discounts to physical goods, which users can redeem instantly, save for redemption at a later date, or gift to their friends.
"The Kapture team is thrilled to launch our new features and enhanced services to market," said Michael Szewczyk, President and Founder of Kapture. "We recognized the need for a platform that turns anyone taking a picture into brand ambassadors. "
"With Kapture, what resonates most for me is creating a new, yet organic channel for brands and merchants to reach new and loyal customers through a very familiar behavior; photographs," said Brian Martelli, Co-Founder and CEO of Kapture. "Given the growing number of photos uploaded to Facebook and Twitter on a daily basis, we believe our platform is a powerful solution for brands and merchants to maximize their reach on the social media curve."
Kapture is a mobile application that rewards individuals for taking and sharing photos of products and services they love with their friends via social media.
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