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Emailvision Holdings acquires PredictiveIntent
Sep 14, 2012 (Datamonitor Financial Deals Tracker via COMTEX) --
Emailvision Holdings Limited has acquired PredictiveIntent, Ltd., a developer of behavioural analysis and targeting software for digital businesses. Both the companies are based in the UK.
Emailvision Holdings is the holding company of the Emailvision Group, a provider of software as a service (SaaS) for email marketing.
Deal Type Acquisition
Sub-Category Majority Acquisition
Deal Status Completed: 2012-09-13
Deal Participants
Target (Company) PredictiveIntent, Ltd.
Acquirer (Company) Emailvision Holdings Limited
Deal Rationale
The acquisition will allow Emailvision to extend its customer intelligence offering and reach.
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