[September 13, 2012]

Interactive Intelligence Receives Frost & Sullivan's Company of the Year, Contact Center Systems North America, 2012 Award

For the third consecutive year, Frost & Sullivan (News - Alert) has honored Interactive Intelligence Group Inc. (Nasdaq: ININ) with its Company of the Year, Contact Center Systems North America, 2012 award.

The Frost & Sullivan contact center award is based on objective research backed by its decision support matrix methodology. This methodology ensures all vendors are objectively assessed on the following measures: (1) Growth strategy excellence; (2) Growth implementation excellence; (3) Degree of innovation with products and technologies; (4) Leadership in customer value; and (5) Leadership in market penetration. Each measure is weighted evenly and scored on a scale of one to 10.

Interactive Intelligence (News - Alert) beat out its top two competitors* in the final assessment with an average overall score of 8.8, compared to 8.4 and 7.6 respectively.

Interactive Intelligence received a top score of nine among its competitors on the customer value measure.

"While others in the contact center space have sought to be visionary in their approach to product development, visionary for Interactive Intelligence has meant consistent, stable, and well thought-out, which has resonated with customers nd enabled Interactive Intelligence to develop a large and loyal install base," said Frost & Sullivan principal analyst, Nancy Jamison.

Interactive Intelligence received a perfect "10" when assessed for its growth strategy excellence.

"One of the hallmarks of Interactive Intelligence's growth strategy has been consistency," Jamison said. "While the company had success in all growth markets, it's important to note that Interactive Intelligence grew in the three segments where the majority of its top-tier competitors struggled: inbound, outbound, and IVR."

Frost & Sullivan also cited Interactive Intelligence's success in the cloud-based communications-as-a-service market as a key component of its growth strategy.

"Interactive Intelligence also jumped in front of its rivals in the cloud market with CaaS," Jamison said. "Its leading competitors are either selling their applications to hosted providers or have not made a public entry into this market. In many respects, Interactive Intelligence has taken the same bold leap into the marketplace with CaaS as it did with its PC-based routing versus proprietary hardware ACDs nearly two decades ago."

In conclusion, Frost & Sullivan credits Interactive Intelligence's leading performance to its constant innovation.

"Developing innovative, attention-grabbing customer engagement solutions has been the hallmark of Interactive Intelligence since its founding in 1994," Jamison said. "The firm has set a course that its competitors have followed, and in doing so it has achieved considerable marketplace success."

To read the complete Frost & Sullivan report that announces the Interactive Intelligence Company of the Year, Contact Center Systems North America, 2012 award, visit http://www.inin.com/resources/ProductLiterature/Frost-and-Sullivan-Award.pdf.

*To remain unbiased and protect the interests of vendors reviewed, Frost & Sullivan does not disclose the names of finalists.

About Interactive Intelligence

Interactive Intelligence Group Inc. (Nasdaq: ININ) is a global provider of contact center automation, unified communications, and business process automation software and services. The company's unified IP business communications solutions, which can be deployed on-premise or via the cloud, are ideal for industries such as financial services, insurance, outsourcers, collections, and utilities. Interactive Intelligence was founded in 1994 and has more than 4,500 customers worldwide. The company is among Forbes Magazine's 2011 Best Small Companies in America and Software Magazine's 2011 Top 500 Global Software and Service Providers. It employs more than 1,000 people and is headquartered in Indianapolis, Indiana. The company has offices throughout North America, Latin America, Europe, Middle East, Africa and Asia Pacific. Interactive Intelligence can be reached at +1 317.872.3000 or info@inin.com; on the Net: www.inin.com.

This release may contain certain forward-looking statements that involve a number of risks and uncertainties. Factors that could cause actual results to differ materially are described in the company's SEC (News - Alert) filings.

Interactive Intelligence is the owner of the marks INTERACTIVE INTELLIGENCE, its associated LOGO and numerous other marks. All other trademarks mentioned in this document are the property of their respective owners.

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