PortsAndPilots.com Chooses Scribe Software for Integration Solution
Aug 31, 2012 (Close-Up Media via COMTEX) --
Scribe Software said PortsAndPilots.com is an iPad app that started as a "Pilot's Twitter" but has grown far beyond that, and using Scribe Online is helping pilots navigate the "increasingly chaotic waters of the world's busiest ports."
In a release, the Company said that safely guiding a modern supertanker or cruise ship into seaports requires a pilot acutely aware of all the latest conditions -- cargo load, ship turning radius, crew fatigue status, harbor traffic patterns, weather, currents, and bridge height clearance.
"Before Scribe, the situation was just a mass of complexity, because we had built the original 'Pilot's Twitter' on a MySQL database, and trying to get that to work with Dynamics CRM was just not happening," says Warren Wood, CEO and Founder of PortsAndPilots.com. "We not only had hundreds of databases, but our super-fast growth meant we had all these pilots submitting text, photos, location data, time data and even videos that we needed to handle.
"My development team was beating their brains out trying to accomplish all this with middleware code. When Scribe Online came in, I was able to throw out all the middleware code and re-task my development team from banging around on the back-end to working on all the features and front-end design, to serve the pilots better."
Two factors convinced PortsAndPilots.com that they needed to adopt Scribe: 1) the sheer power of Scribe Online to connect all the databases they were dealing with, and 2) the ease of understanding and using the Scribe Online UI.
"There is an alarming and unstoppable trend for pilots to prove every movement they do -- so they can defend it if there is an incident," says Wood. "With the skyrocketing increase in ship traffic, the bigger and bigger sizes of ships -- the complexity of the job has gone through the roof. Scribe has helped us tame that complexity a bit, as we connect all the databases through CRM, to turn our little app into an ERP for pilots.
"This is already making a huge difference in safety and efficiency. When pilots get onboard, the ship is often already underway and you only have about 10 minutes or so to get your act together, so simplicity and clarity are at an absolute premium. Scribe helps us reach down into the databases and pull out the bits of information that are relevant and surface them through the CRM right into Outlook."
Some ships require the pilots to land on the decks by helicopter; the pilots are using their smartphones to shoot video of the landing sequence, and uploading it to the shared databases, so other pilots can tell the best way to approach in heavy weather or emergency situations.
"These databases are getting populated with thousands of tiny details that to the experienced eye of a pilot, can make a world of difference," said Wood. "You can see how the formation of the stern is going to affect the way the ship will back up -- or how the rudder will influence the way it will handle a turn. You can see that some of them, you have to have the tugs further forward that usual. Or that the ship will turn sharply to port, but not to starboard.
"Just at a glance, an experienced pilot can tell you how that ship is going to handle -- like a horse rider can tell from a glance how a horse is going to behave -- if it's going to be wild or mild-mannered, if it will be strong and slow, or fast and fragile."
Scribe Software is a company focusing on CRM data integration solutions, helping businesses maximize their investments in CRM, ERP, industry applications, and other data assets.
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