[April 11, 2012]

Research and Markets: Connectivity, App Stores, and Cloud-based Delivery Platforms: Future of Connected Infotainment and Telematics Market

Research and Markets (http://www.researchandmarkets.com/research/8493a5e9/connectivity_app) has announced the addition of Frost & Sullivan's (News - Alert) new report "Connectivity, App Stores, and Cloud-based Delivery Platforms: Future of Connected Infotainment and Telematics Market" to their offering.

This research study focuses on the impact of connectivity and cloud-based infotainment models being developed by vehicle manufacturers, such as Toyota and Ford, in European and U.S. markets. The study also looks at the evolution of IT mobility platforms being developed by companies such as IBM (News - Alert), Bosch, and Siemens and provides information on current and future infotainment and telematics market approaches by vehicle manufacturers in Europe and North America. This research service also discusses consumer requirements and willingness to py for connected infotainment systems and human machine interfaces. Finally, the study provides conclusions and strategic recommendations for future growth

Market Overview

Smartphone Interfaces and Apps offer VMs a Potentially Lucrative Revenue Stream

Vehicle manufacturers (VMs) in Europe and North America have stepped up their game in response to the smartphone threat. Most have flooded the market with free apps focusing on areas such as customer relationship management (CRM) and breakdown assistance, while others have created value-added apps such as remote start/stop. New developments such as the Nokia (News - Alert) MirrorLink, using which Alpine has already created an aftermarket head unit, are also opening up new revenue opportunities for VMs to enable smartphone apps inside the car in a complete remote terminal fashion with controls using vehicle human machine interface (HMI). This, in turn, is creating a massive interest in HMI elements as both revenue generator as well as brand differentiator. Concepts such as Chevrolet MyLink, GMC Intellilink are examples of this HMI response by automakers.

Key Topics Covered:

1. Key Market Highlights

2. Connectivity, Apps, and Cloud Impact Analysis

3. OEM Infotainment, Telematics Current and Future Approaches

4. IT Mobility Platforms for Automotive Industry

5. HMI Market AnalysisEurope and North America

6. European and U.S. Consumer Feedback

7. Strategic Conclusions

8. Appendix

For more information visit http://www.researchandmarkets.com/research/8493a5e9/connectivity_app

Source (News - Alert): Frost & Sullivan

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