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Industry Visionary Dave Lewis Joins Message Systems as CMO
(Marketwire Via Acquire Media NewsEdge) COLUMBIA, MD, October 7 / MARKET WIRE/ --
Message Systems, a global leader in digital
messaging solutions, today announced that Dave Lewis has joined the company
as chief marketing officer. In this capacity, Lewis is responsible for
executing an overarching strategy that ties together the company's ISP, ESP
and major enterprise businesses and accelerates growth through innovative,
holistic product solutions that facilitate the medium's pivotal role in
online communication and commerce.
Lewis is a recognized industry thought-leader and has frequently spoken and
written on the challenges and opportunities of the digital messaging
medium. He has often been quoted in the industry and national press. For
the past three consecutive years, BtoB Magazine has named Lewis as one of
the most influential people in email marketing. This recognition came as a
result of his overall industry leadership as well as his championing of
consumer empowerment.
"I am extremely excited to have Dave join the Message Systems team," said
president and chief technology officer, George Schlossnagle. "His vision,
shaped by a uniquely broad experience with both service providers and
enterprises, will be transformative for our company and the industry as a
whole.
Lewis brings 30 years of marketing, services and business leadership in
both corporate and entrepreneurial environments to his new position. Prior
to Message Systems, Lewis was the vice president of marketing for Bizanga,
a provider of message management platforms for ISPs and telcos in North
America and Europe. Before Bizanga, Lewis was responsible for market and
product strategy at StrongMail Systems where he was engaged with strategic
accounts, drove industry outreach initiatives and introduced a series of
innovative product enhancements that significantly elevated the company's
image and position in the marketplace.
Previously, Lewis served as vice president of deliverability management and
ISP relations for email service provider Digital Impact (now
Acxiom/Digital), achieving the highest email delivery rates in the
industry. Prior to that, Lewis led development and marketing for a new,
multi-sourced national consumer list product at Acxiom Corporation. He also
founded and managed the highly successful list services division for
DataQuick Information Systems before its acquisition by Acxiom. Lewis began
his career at Bank of America where he held a series of senior level
marketing and product management positions over his 15-year tenure,
including responsibility for the development and direct marketing of its
equity products.
"The technology to deliver the right message at the right place and time
has finally arrived. So has the technology to safeguard the use of digital
messaging for legitimate communication and commerce while shielding
customers from abuse as well as spam and other irrelevant messages,"
commented Lewis. "The future, therefore, is about sending and delivering
messages that are truly 'customer-aware' in terms of content, channel and
timing preference. It is also about unifying enterprises and carriers in
pursuit of a shared goal to improve the online experience for their common
customers. I've joined Message Systems because they've got the technology,
team and customer base to affect this kind of transformational change."
About Message Systems
Founded in 1997, Message Systems is a worldwide provider of email software
solutions and services for email service providers (ESPs), Internet service
providers (ISPs) and large enterprises that need to manage the delivery of
large amounts of business-critical email. Through a combination of
technology, partnerships and intellectual capital, Message Systems offers a
family of software solutions and services that address the email
infrastructure and deliverability needs for organizations ranging from
regional businesses to the Global 2000. With the most powerful Message
Transfer Agent (MTA) on the market supporting more than 100,000 concurrent
connections per server, Message Systems gets millions of unique messages to
the right place at the right time. Headquartered in Columbia, Maryland,
Message Systems has a network of channel partners in North America, Europe
and Asia. For more information, go to www.messagesystems.com.
Contact:
Angela McMahon
Carabiner Communications
404-543-9636amcmahon@carabinerpr.com
Copyright ? 2008 Marketwire
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