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CRM for Higher Ed Vendor Intelliworks Names New CEO
[July 17, 2007]

CRM for Higher Ed Vendor Intelliworks Names New CEO


TMCnet Contributing Editor
 
Intelliworks, a vendor of customer relationship management (CRM) products for higher education, has announced the appointment of Todd Gibby as its new chief executive officer. Gibby brings more than fifteen years of management experience, including seven years as a senior executive at Blackboard Inc., and active Intelliworks board participation to this role.


 
Dev Ganesan, the former president and CEO, will assume the role of company chairman.

 
Gibby takes on the CEO role when the company has launched, Orion, an on-demand CRM product for higher education institutions. During the past two years, Intelliworks doubled the company's customer base, opened markets in Europe and Asia, and developed the infrastructure to support a multi-tenant SaaS (News - Alert) model.
 
Gibby will work with Ganesan and the management team to scale operations, introduce new products to market, and build meaningful relationships with clients and partners.
 
Last month Intelliworks announced what company officials at the time called its "next generation CRM platform called Orion."
 
Built from the ground up as a pure Web-based on-demand product, Orion CRM is, Intelliworks officials claim, "the first multi-tenant Software as a Service (SaaS) product designed specifically for higher education."
 
As a vertically-focused Enterprise 2.0 product, Orion "embodies the principles of Salesforce.com (News - Alert) and Facebook offerings by incorporating simplicity, collaboration, and a rich user experience into the DNA of its architecture," said Anirban Chakrabarti, Vice President of Product Marketing for Intelliworks.
 
David Sims is a contributing editor for TMCnet. To see more of his articles, please visit his columnist page.
 

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