CRM On Demand Vendor Bullhorn Chosen by Relevante
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[May 17, 2007]

CRM On Demand Vendor Bullhorn Chosen by Relevante

TMCnet Contributing Editor
 

Bullhorn, a vendor of on-demand front office staffing and recruiting software, has been selected by Relevante, Inc. to help with Relevante's capability to source and place candidates more rapidly by syncing virtual recruiters in the US with overseas staff in India.



Relevante is a privately-owned firm in the Philadelphia region providing accounting and technology consultants. The company has four offices in the United States and an office in India.

Relevante's previous recruiting product took too long to search and qualify candidates, and uploading new candidates was time-consuming, company officials say. Improving database management was also "crucial," as they anticipate expansion into new regions and adding additional virtual recruiters.


Features such as the integrated CRM, tearsheets, and integrated e-mail have been instrumental in decreasing the time needed to source candidates fill their database with new resumes, said William Brassington, CEO of Relevante.

Comprising e-mail, calendaring, sourcing, an applicant tracking system, customer relationship management and job management, Bullhorn helps users communicate and collaborate with contacts, candidates, colleagues and clients in real-time to generate, source and fill job orders, or make placements.

Early this year Bullhorn released a study titled Cornerstone Survey Update, "Trends in Staffing and Recruiting: Front-Office Synchronization."

It found that staffing firms often overlook automated staffing technology -- "more than 64 percent of respondents are dependent on non-industry specific tools such as the Microsoft (News - Alert) Office Suite or non-integrated, non-synchronized CRM and ATS applications," and some Philistines and Luddites "still manually manage all leads and jobs," report officials said.

The report covers the software that companies are using to manage and streamline recruiting; the technology used by recruiters and how synchronization affects sales and recruiting. Receive a free copy of the report at www.bullhorn.com.

More than 500 staffing and recruiting industry workers completed the survey. 75 percent believe they would see "higher placement rates" if they employed a more integrated front office. In addition, 50 percent of those surveyed felt that "real-time collaboration between job orders and candidate sourcing" could significantly impact revenue growth.

Seventy-one percent of respondents felt that sourcing candidates from multiple job boards and sites, directly from their front-office software, would improve their placement rate, and eighty-seven percent of respondents agreed that an integrated front-office would have a positive impact on revenue growth; while 15 percent thought that such an integration would have a substantial impact on revenue growth.

In July Bullhorn announced a partnership with the Capital Area Staffing Association, a trade association for the staffing industry in the District of Columbia. As part of the partnership, CASA will use Bullhorn's front office software, including e-mail, to manage its membership database and outreach efforts.

David Sims is a contributing editor for TMC (News - Alert) Net.  For more articles please visit David Sims' columnist page.


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