|[February 13, 2013]
GlobalFit Joins with United Airlines to Create MileagePlus Fitness
PHILADELPHIA --(Business Wire)--
a leading provider of physical activity programs for businesses
worldwide, has joined with United
Airlines in the launch of MileagePlus Fitness (fitness.mileageplus.com).
The program enables members of United's
MileagePlus loyalty program to earn award miles and
access GlobalFit's network of 10,000 gyms nationwide for the lowest
membership fees available.
Members also earn bonus award miles for purchases made through
MileagePlus Fitness, including gym memberships and a variety of home
fitness products such as Zumba®
DVDs, Total Gym® and bodybugg®.
GlobalFit is the exclusive provider of MileagePlus Fitness.
"As MileagePlus further expands its list of preferred partners,
we're pleased to offer our members the health-related products and
services - specifically gym memberships - that they tell us they value,"
said, David Oppenheim, Managing Director at United. "We now
provide our members with opportunities to earn miles and save money
while they improve their health and well-being."
MileagePlus members can access all U.S. gyms and all membership
types in GlobalFit's gym network. The network is comprised of a variety
of national and regional chains as well as thousands of independent gyms.
The network includes gyms in every state, every major market and
most rural reas.
"Fitness brings its own rewards, but with GlobalFit's savings and
award miles, MileagePlus members now have even greater incentive to get
active in 2013 with a new gym membership," said Richard Penn, CEO of
GlobalFit. "GlobalFit is honored to join with MileagePlus to encourage
healthier, more active lifestyles. We're particularly thrilled to launch
this year-round program at a time when so many are focused on New Year's
MileagePlus members will earn 2,000 bonus miles with the purchase
of a gym membership, regardless of which gym or membership type they
choose. Members may earn as many as 1,250 miles with the purchase of
Nutrisystem®, Total Gym, Zumba
DVDs, and other home fitness products and nutrition programs.
United's award-winning loyalty program. Members earn award miles by
flying United, United Express, Star Alliance member airlines or other
airline partners, and by purchasing products or services from a wide
variety of partners worldwide. They then may use miles for travel, hotel
stays and car rentals, in addition to everyday purchases and activities.
According to the 3rd annual Switchfly Reward Seat Availability Survey
presented by IdeaWorksCompany, United MileagePlus has the most award
seat availability among U.S. global carriers. Last year, United launched MileagePlus
Headliners, a unique program enabling members to use
their miles to bid on a variety of experiences, including theater and
sporting event tickets, and once-in-a-lifetime trips. MileagePlus has
been voted the Best Frequent Flyer Program nine years in a row by the
readers of Global Traveler magazine.
United Airlines and United Express operate an average of 5,472
flights a day to 381 airports across six continents. In 2012, United and
United Express carried more passenger traffic than any other airline in
the world and operated nearly two million flights carrying 140 million
customers. United is investing in upgrading its onboard products and now
offers more flat-bed seats in its premium cabins and more extra-legroom
economy-class seating than any airline in North America. In 2013, United
became the first U.S.-based international carrier to offer
satellite-based Wi-Fi on long-haul overseas routes. The airline also
features DIRECTV® on nearly 200 aircraft, offering customers more live
television access than any other airline in the world. United operates
nearly 700 mainline aircraft and has made large-scale investments in its
fleet. In 2013, United will continue to modernize its fleet by taking
delivery of more than two dozen new Boeing (News - Alert) aircraft. The company
expanded its industry-leading global route network in 2012, launching
nine new international and 18 new domestic routes. Business Traveler
magazine awarded United Best Airline for North American Travel for 2012,
and readers of Global Traveler magazine have voted United's MileagePlus
program the best frequent flyer program for nine consecutive years.
United is a founding member of Star Alliance, which provides service to
194 countries via 27 member airlines. More than 85,000 United employees
reside in every U.S. state and in countries around the world. For more
information, visit united.com or follow United on Twitter (News - Alert) and Facebook.
The common stock of United's parent, United Continental Holdings, Inc.,
is traded on the NYSE under the symbol UAL.
With 70 million members eligible through their employers or
insurers, GlobalFit is a leading provider of physical activity programs
for businesses worldwide. For more than 20 years, GlobalFit has been
known for its discount gym network, now with 10,000 locations in North
America. Today, GlobalFit focuses on incrementally increasing employee
activity levels with programs for all populations, from the sedentary to
the highly active. Programs include Destination: You, a
step-tracking program with a solid track record of sustained engagement,
and GetActive, which features free Exercise On Demand videos and tools.
For more information on how GlobalFit is "Changing Lives through
Physical Activity," visit www.globalfit.com/b2b.
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