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Gabriel Marketing Group and Brandi AI Win Gold for Best Answer Engine Optimization Results in a PR Campaign in the 2026 Bulldog PR AwardsThe prestigious Bulldog PR Award validates GMG and Brandi AI's leadership in how public relations (PR) professionals and PR agencies can use AEO to improve brand visibility, credibility and discoverability in AI-generated answers MCLEAN, Va., June 29, 2026 /PRNewswire/ -- Gabriel Marketing Group (GMG) and Brandi AI today announced they have been named the Gold winner for Best Answer Engine Optimization (AEO) Results in a Campaign in the 2026 Bulldog PR Awards. Presented by Bulldog Reporter, a leading PR and communications trade publication, the Bulldog PR Awards honor the most outstanding campaigns, agencies and communications professionals across the industry.
The Bulldog PR Awards are considered to be among the most competitive awards programs in the public relations industry and the only PR awards program judged exclusively by working journalists. The judges' collective credentials include Pulitzer Prize-winning journalism, nationally syndicated columns, investigative reporting, newsroom leadership, feature writing, public relations strategy and multimedia publishing. "This Gold Bulldog PR Award is more than industry recognition. It validates a major shift in how public relations creates even more measurable business value," said Michiko Morales, president of Gabriel Marketing Group, a B2B technology public relations agency that helps companies build visibility, credibility and market authority. "For decades, PR has helped companies earn credibility through earned media and trust through third-party validation. Now, as AI becomes a front door to discovery, that same credibility is influencing how buyers encounter, evaluate and understand companies in AI-generated answers, long before they ever visit a website or speak with sales. This win proves that PR has a powerful role to play in the AI era." "AI is changing how companies are found, understood and evaluated, and this award confirms that AEO and GEO are essential to brand intelligence and modern brand strategy," said Leah Nurik, CEO of Brandi AI, the leading platform for enterprise Brand Intelligence, AI visibility and Generative Engine Optimization. "As AI platforms shape early perceptions of brands, markets and leadership, PR is essential to influencing the narratives, sentiment and authority signals those AI systems surface. Gabriel Marketing Group's results show what is possible when owned content, earned credibility and AI visibility intelligence work together." AEO, also called Generative Engine Optimization (GEO), focuses on whether AI answer engines can accurately understand, summarize, compare and cite a company or brand in response to high-intent questions. For companies and brands, AI makes two forms of credibility more important: original owned content and trusted earned edia. Owned content gives AI systems clear information about what a company does, who it serves and why it matters. Earned media provides the external validation AI systems use to assess authority, explain value and include a company in buyer-facing answers. For its award-winning campaign, B2B tech PR agency GMG integrated owned content, media relations, thought leadership and AEO to strengthen its presence across AI-generated answers to B2B technology PR queries. Through its strategic partnership with Brandi AI, GMG established a baseline for AI visibility, monitored how the agency appeared across AI answer engines, and measured changes in brand mentions, share of voice and citation frequency over time. GMG then turned those insights into action. The agency updated key website pages so its services, case studies, pricing guidance, client outcomes and points of differentiation were easier for AI systems to understand and cite. GMG also created a 10-part blog series mapped to the questions B2B technology buyers were asking AI tools, including when PR is worth the investment, how to measure PR ROI, how to choose a B2B tech PR agency and how PR and GEO work together. At the same time, GMG continued generating earned media and thought leadership to strengthen the third-party authority signals that AI systems use to evaluate brand credibility. Within 120 days, the campaign delivered measurable gains across AI visibility, citation authority, search performance and lead generation:
For more information about Gabriel Marketing Group, visit https://www.gabrielmarketing.com. For more information about Brandi AI's Brandi Intelligence, AI visibility and GEO platform, visit https://mybrandi.ai. About Brandi AI About Gabriel Marketing Group Media contact:
SOURCE Brandi AI
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