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Asia $30 Billion Video Games Markets, 2019: Artificial Intelligence & Big Data Analytics driven Hyper-Personalisation for Video Games
[April 01, 2019]

Asia $30 Billion Video Games Markets, 2019: Artificial Intelligence & Big Data Analytics driven Hyper-Personalisation for Video Games


DUBLIN, April 1, 2019 /PRNewswire/ -- The "Asian Video Games Industry - Strategies, Trends & Opportunities" report has been added to ResearchAndMarkets.com's offering.

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The demand for gaming in Asia has expanded with the increased availability of low-cost internet access, penetration of mobile devices along with the growing popularity of streaming video. The rapid advancement of technology has made video games available to the masses, and this industry has become one of the fastest growing segments in the global media and entertainment market. We are increasingly seeing more of the global games production taking place in a globally distributed mode.

An emerging trend in the Asian video games industry is the increasing focus towards production of local animation content for television as well as production of animated movies. A number of Asian games studios are giving importance to owning and protecting animation content by investing in intellectual property protection mechanisms.

STRATEGIES, TRENDS, OPPORTUNITIES, GROWTH FACTORS

Global consumers are displaying a growing appetite for engaging, high-definition visual experiences. Cloud Gaming services which are growing at an exponential pace would need the right pricing model to both drive adoption and generate sufficient returns for platforms and publishers.

The availability of low cost micro-payment systems is allowing users to pay for access or download small quantities of digital content and is the key for online games market to grow. Artificial Intelligence and Machine Learning based techniques are being used for in-game analytics, customer acquisition, retention, cross sell, churn, classify player behavior etc.

Popular eSports tournaments have rich spectator interactions and immersive fan experiences for in-person and online viewers. Microsegmentation of fans is emerging as eSports leagues and tournament are consolidating various genres, platforms and viewing experiences by careful customer segmentation, targeting and positioning.

China has become a leader in eSports and several tournaments are organized throughout the year with millions participating in both online and offline modes.

Key Topics Covered:

Global Video Games Industry

Key Trends in the Global Video Games Industry

  • VIDEO GAMES INDUSTRY STRUCTURE
  • CHANGING VIDEO GAME BUSINESS MODELS
  • ONLINE VIDEO GAMING BUSINESS MODELS
  • VIDEO GAMES INDUSTRY VALUE CHAIN
  • MOBILE GAMES INDUSTRY VALUE CHAIN

Key Opportunities & Strategies for the Global Video Games Industry

  • GAMES INDUSTRY COMPETENCIES & SKILLS

Artificial Intelligence & Big Data Analytics driven Hyper-Personalisation for Video Games

  • MACHINE LEARNING FOR IN-GAME ANALYTICS, USER ACQUISITION & RETENTION

Video Games Market Segments

  • MOBILE VIDEO GAMES SEGMENTS & GENRES

Global Video Games Market Size & Opportunity

  • CROSS OVER BETWEEN GAMES AND MOVIES

India Video Games Industry

  • KEY TRENDS IN THE INDIAN VIDEO GAMES INDUSTRY
  • INDIAN VIDEO GAMES INDUSTRY STRUCTURE
  • VIDEO GAME BUSINESS MODELS IN INDIA
  • ONLINE VIDEO GAMING BUSINESS MODELS IN INDIA
  • INDIAN VIDEO GAMES INDUSTRY VALUE CHAIN
  • MOBILE GAMES INDUSTRY VALUE CHAIN IN INDIA

Key Opportunities & Strategies for Indian Video Games Industry
Video Games Market Segments in India

  • MOBILE VIDEO GAMES SEGMENTS & GENRES IN INDIA

Indian Video Games Market Size & Opportunity

China Video Games Industry

  • KEY TRENDS IN THE CHINESE VIDEO GAMES INDUSTRY
  • CHINESE VIDEO GAMES INDUSTRY STRUCTURE
  • VIDEO GAME BUSINESS MODELS IN CHINA
  • ONLINE VIDEO GAMING BUSINESS MODELS IN CHINA
  • VIDEO GAMES INDUSTRY VALUE CHAIN
  • MOBILE GAMES INDUSTRY VALUE CHAIN IN CHINA

Key Opportunities & Strategies for Chinese Video Games Industry

  • VIDEO GAMES MARKET SEGMENTS IN CHINA
  • MOBILE VIDEO GAMES SEGMENTS & GENRES IN CHINA

Chinese Video Games Market Size & Opportunity

South Korea Video Games Industry

  • KEY TRENDS IN THE KOREAN VIDEO GAMES INDUSTRY
  • KOREAN VIDEO GAMES INDUSTRY STRUCTURE
  • VIDEO GAME BUSINESS MODELS IN KOREA
  • ONLINE VIDEO GAMING BUSINESS MODELS IN KOREA
  • VIDEO GAMES INDUSTRY VALUE CHAIN
  • MOBILE GAMES INDUSTRY VALUE CHAIN IN KOREA

Key Opportunities & Strategies for Korean Video Games Industry
Video Games Market Segments in Korea

  • MOBILE VIDEO GAMES SEGMENTS & GENRES

Korean Video Games Market Size & Opportunity

Philippines Video Games Industry

  • KEY TRENDS IN THE PHILIPPINE VIDEO GAMES INDUSTRY
  • VIDEO GAME BUSINESS MODELS IN PHILIPPINES
  • ONLINE VIDEO GAMING BUSINESS MODELS IN PHILIPPINES

Key Opportunities & Strategies for Philippines Video Games Industry
Video Games Market Segments

  • MOBILE VIDEO GAMES SEGMENTS & GENRES

Philippines Video Games Market Size & Opportunity

Taiwan Video Games Industry

  • KEY TRENDS IN THE TAIWANESE VIDEO GAMES INDUSTRY
  • VIDEO GAME BUSINESS MODELS IN TAIWAN
  • ONLINE VIDEO GAMING BUSINESS MODELS IN TAIWAN

Key Opportunities & Strategies for Taiwan's Video Games Industry
Video Games Market Segments in Taiwan

  • MOBILE VIDEO GAMES SEGMENTS & GENRES

Taiwan's Video Games Market Size & Opportunity

Vietnam Video Games Industry

  • ONLINE VIDEO GAMING BUSINESS MODELS IN VIETNAM

Key Opportunities & Strategies for Vietnam's Video Games Industry
Video Games Market Segments in Vietnam

  • MOBILE VIDEO GAMES SEGMENTS & GENRES

Vietnamese Video Games Market Size & Opportunity

Japan Video Games Industry

  • KEY TRENDS IN THE VIDEO GAMES INDUSTRY IN JAPAN
  • VIDEO GAMES INDUSTRY STRUCTURE IN JAPAN
  • VIDEO GAME BUSINESS MODELS IN JAPAN
  • ONLINE VIDEO GAMING BUSINESS MODELS IN JAPAN
  • JAPANESE VIDEO GAMES INDUSTRY VALUE CHAIN
  • MOBILE GAMES INDUSTRY VALUE CHAIN IN JAPAN

Japan's Video Games Market Size & Opportunity

Thailand Video Games Industry

  • KEY TRENDS IN THE THAI VIDEO GAMES INDUSTRY
  • VIDEO GAME BUSINESS MODELS IN THAILAND
  • ONLINE VIDEO GAMING BUSINESS MODELS IN THAILAND

Key Opportunities & Strategies for Thailand Video Games Industry
Video Game Market Segments



  • MOBILE VIDEO GAMES SEGMENTS & GENRES

Thai Video Games Market Size & Opportunity

Singapore Video Games Industry


  • KEY TRENDS IN THE SINGAPORE VIDEO GAMES INDUSTRY
  • VIDEO GAME BUSINESS MODELS IN SINGAPORE
  • ONLINE VIDEO GAMING BUSINESS MODELS IN SINGAPORE

Key Opportunities & Strategies for Singapore Video Games Industry
Video Games Market Segments
MOBILE VIDEO GAMES SEGMENTS & GENRES
Singapore Video Games Market Size & Opportunity

Malaysia Video Games Industry

ONLINE VIDEO GAMING BUSINESS MODELS IN MALAYSIA
Key Opportunities & Strategies for Malaysia' Video Games Industry
Video Games Market Segments in Malaysia
MOBILE VIDEO GAMES SEGMENTS & GENRES
Malaysian Video Games Market Size & Opportunity

Indonesia Video Games Industry

  • KEY TRENDS IN THE INDONESIAN VIDEO GAMES INDUSTRY
  • VIDEO GAME BUSINESS MODELS IN INDONESIA
  • ONLINE VIDEO GAMING BUSINESS MODELS IN INDONESIA

Key Opportunities & Strategies for Indonesia's Video Games Industry
Video Games Market Segments

  • MOBILE VIDEO GAMES SEGMENTS & GENRES

Indonesian Video Games Market Size & Opportunity

Pakistan Video Games Industry

  • ONLINE VIDEO GAMING BUSINESS MODELS IN PAKISTAN

Key Opportunities & Strategies for Pakistan's Video Games Industry
Video Games Market Segments in Pakistan

  • MOBILE VIDEO GAMES SEGMENTS & GENRES

Pakistan's Video Games Market Size & Opportunity

Bangladesh Video Games Industry

  • ONLINE VIDEO GAMING BUSINESS MODELS IN BANGLADESH

Key Opportunities & Strategies for Bangladesh's Video Games Industry
Video Games Market Segments in Bangladesh

  • MOBILE VIDEO GAMES SEGMENTS & GENRES

Bangladesh's Video Games Market Size & Opportunity

Companies Mentioned

  • 2k
  • 2pi Interactive
  • 37 Interactive
  • 6waves
  • 7senses/Phoenix
  • 99games
  • 9splay
  • Technology
  • 9splaydeveloper
  • Access Games
  • Activate
  • Activision Blizzard
  • Adumsoft
  • Afivad Limited
  • Aiia Corporation
  • Aligames Inc.
  • Andamiro
  • Aniplex Inc.
  • Apar Games
  • Apple
  • Aprogen Healthcare & Games
  • Arc Play Ltd Co.
  • Arc System Works
  • Armnomads Llc
  • Asm Mobile Game
  • Atari, Inc.
  • Ateam Inc.
  • Atlus
  • Atom Applications
  • Backflip Studios
  • Balanced Worlds
  • Bandai Namco
  • Banpresto
  • Bbgame Hk
  • Beijing Strategy
  • Bekko.Com
  • Bethesda Softworks
  • Bf Games
  • Big Blue Bubble
  • Big Fish Games, Inc
  • Bioware
  • Blizzard Entertainment
  • Blue Planet Software
  • Bluehole
  • Blueside
  • Bonus Winner Online
  • Boomzap Entertainment
  • Boyaainternational
  • Brownie Brown
  • Bungie
  • C.O.C
  • Cabal Entertainment Software
  • Camel Games, Inc
  • Capcom
  • Cavia
  • Cd Projekt
  • Cdc Games
  • Celestial Digital Entertainment
  • Changyou.Com
  • Cherry Credits
  • Chineseall Corporation
  • Chuang Cool Entertainment
  • Chunsoft
  • Cinematronics
  • Clap Hanz
  • Clicktouch Co.,Ltd.
  • Clover Studio
  • Cmune
  • Colopl
  • Com2us
  • Compile Heart
  • Cool Factory Co., Ltd.
  • Corous360
  • Creatiosoft
  • Critical Force Oy
  • Crowdstar Inc
  • Cube Magic Interactive
  • Cubic Games
  • Cyber Agent
  • Cyberconnect2
  • Cyberstep
  • Cygames, Inc.
  • Daylight Studios
  • Dena Co., Ltd.
  • Devsisters
  • Dhgames
  • Dhruva Interactive
  • Diandian Interactive
  • Did International
  • Digikhel
  • Disney Interactive Studios
  • Dmm Games Llc.
  • Double Negative Singapore
  • Dr. Panda
  • Droidhang
  • Droidhen
  • Dumadu Games
  • EA
  • Efun Company
  • Efun Games Co.
  • Eidos
  • Electronic Arts
  • Elex Wireless
  • Empty
  • Enlight Software
  • Entermate
  • Eolith
  • Epic Action Llc
  • Epic Games
  • Episode Interactive
  • Esa
  • Etolies Game
  • Eyedentity Games
  • Eyougame
  • Facebook
  • Feelingtouch Inc.
  • Fightsong Inc.
  • Fingertips
  • Firecraft Studios Ltd.
  • First Touch Games Ltd.
  • Forever Young Studio
  • Four Ones Inc.
  • Foxnext Games
  • Friendtimes Inc.
  • Fromsoftware
  • Fun Games For Free
  • Funplus
  • Funtap.Vn
  • Gae Inc.
  • Galaxyonline
  • Gamania Digital
  • Game Dreamer (Hk) Limited
  • Game Freak
  • Game Insight
  • Game Park
  • Game.Studio.North
  • Gamebeans
  • Gameberry Labs
  • Gameguru
  • Gamehouse
  • Gameland
  • Gameloft
  • Gamepark Holdings
  • Gamepub
  • Games2win
  • Gamesfirst
  • Gamesofa Global Inc.
  • Gamesofa Inc.
  • Gamespring
  • Gamevil
  • Garena
  • Garena Mobile Private
  • Garena Online Private Ltd
  • Gdcompany
  • Gear Games
  • Geek Mentor Studios
  • Gmeloft
  • Gmthai Mobile Games
  • Good Mobile Games
  • Good-Feel
  • Google
  • Grasshopper Manufacture
  • Gravity Co., Ltd.
  • Gravity Interactive, Inc.
  • Grezzo
  • Gsn Games India
  • Gtarcade
  • Guangzhou Duoyi Network
  • Gumi Inc.
  • Gungho Entertainment
  • Gust Corporation
  • Haiku Games Co
  • Hal Laboratory
  • Hanbitsoft
  • Hangame
  • Hangzhou Jedi Technology Co.
  • Happy Elements K.K
  • Hashcube Technologies
  • Hashstash
  • Hero Game
  • Heyyogame
  • High Morale Developments
  • Hk Hero Entertainment Co.
  • Hong Kong Black Beard Game
  • Hoolai Games
  • Hope Mobile
  • Hrgame
  • Hudson Soft
  • I.O. Entertainment
  • Id Software
  • Igg.Com
  • Im30 Technology
  • Immersive Play Spaces Pte Ltd
  • Infinity Ward
  • Infogrames
  • Ingenuity Gaming
  • Innospark
  • Insomniac Games
  • Intelligent Systems
  • Interactive Digital Dreams
  • International Games System
  • Ique
  • Irem
  • Ironhide Game Studio
  • Iwplay World
  • Jelly Button Games
  • Jjworld(Beijing) Network
  • Joybomb Hong Kong
  • Joymax
  • Juego Studios
  • Jupiter Entertainment
  • Kabam
  • Kakao Games
  • Kamagames
  • Kefir!
  • Kentura
  • Kevinsonion M
  • Kick Ass, Ltd.
  • Kimi Entertainment
  • King
  • Kingsgroup Holdings
  • Klab Inc.
  • Koei
  • Kog Co., Ltd
  • Komoe
  • Konami
  • Kongzhong
  • Koramgame
  • Layabox
  • Level-5
  • Leyou
  • Lilith Games
  • Line Corporation
  • Line Games
  • Linekong Holdings
  • Lionstork Studios
  • Lockwood Publishing
  • Long Tech Network
  • Long-E Hk
  • Longegamehk
  • Ltgame
  • Mad Head Limited
  • Magma Studios Pte Ltd
  • Maiet Entertainment
  • Majesco
  • Mamiko Nakao
  • Mango Games
  • Marvelous Entertainment
  • Mechanist Internet
  • Mega Enterprise
  • Melsoft
  • Microsoft
  • Midway Games
  • Mihoyo Limited
  • Mikoishi
  • Mingming Gong
  • Miniclip.Com
  • Mistwalker
  • Mixi
  • Moba Games Private Limited
  • Mobage
  • Moe Lee
  • Mojang
  • Monolith Soft
  • Moon Active
  • Moonfrog
  • Moonton
  • Morefun Technology Limited
  • Mover Games Limited
  • Murka Entertainment
  • My Com
  • N3twork Inc.
  • Nabi Studios Pte Ltd
  • Nan Fu
  • Natsume
  • Naturalmotion
  • Naughty Dog
  • Nautilus Mobile App Private Limited
  • Ncsoft Corporation
  • Ndoors Corporation
  • Nekki Limited
  • Neople
  • Neowiz Games
  • Neowiz Muca
  • Netdol
  • Netdragon Websoft
  • Netease Games
  • Netmarble Games
  • Nexgen Studio Pte Ltd
  • Nexon Company
  • Nexters Global Ltd
  • Nhn Entertainment Corp.
  • Nhn Playart Corp.
  • Nhn Playart
  • Niantic, Inc.
  • Nihon Falcom
  • Nintendo
  • Nippon Ichi Software
  • Nordasia Partners Pte. Ltd.
  • Nordcurrent
  • Nordeus
  • Nowcom
  • Ntreev Soft
  • Nubee
  • Oasis Games
  • Octane Tech
  • Octro, Inc.
  • Omega Force
  • Onemt
  • Origin Systems
  • Outfit7 Limited
  • Pacific-Interactive Ltd
  • Palace Games Limited
  • Paper Games
  • Para Game
  • Peak Games
  • Pearl Abyss Corp.
  • Peng Shulin
  • Peoplefun, Inc.
  • Perblue Entertainment
  • Perfect World
  • Phantagram
  • Phantom Efx
  • Pixelberry Studios
  • Pixonic
  • Planet Arkadia Pte Ltd
  • Plarium Llc
  • Platinumgames
  • Play Games24x7 Pvt. Ltd.
  • Playdemic
  • Playkot Ltd
  • Playrix Games
  • Playtika
  • Playware Studios
  • Pokelabo, Inc.
  • Polyphony Digital
  • Ponos Corporation
  • Pppoker
  • Product Madness
  • Project Sora
  • Project Soul
  • Pubg Corporation
  • Q-Games
  • Qinghai Meng
  • Qingyi Wen
  • R2games
  • Rainbow Media Pte Ltd
  • Rastar Mobile
  • Rastargames
  • Razer Pte Ltd
  • Real U Pte Ltd
  • Rebel Fiction
  • Red Entertainment
  • Redsteam Gameloft
  • Revampsoft
  • Rhaon Entertainment
  • Ripcord Games
  • Robinson Technologies
  • Roblox Corporation
  • Rockstar Games
  • Rolocule
  • Rovio Entertainment
  • Rudel Inc.
  • Runestone Studios
  • Sbs Contents Hub
  • Scientific Games Interactive
  • Scopely
  • Scott Cawthon
  • Sea Gaming Pte Ltd
  • Sealvn
  • Secret Base
  • Sega
  • Shanda
  • Shanghai Changmou
  • Shizi Tech Ltd Co.
  • Siamgame Mobile
  • Sie Japan Studio
  • Sky Entertainment Network
  • Small Giant Games
  • Smilegate Megaport
  • Snail
  • Snk
  • Snsplus
  • So-Net Entertainment
  • Social Point
  • Softmax
  • Softnyx
  • Sonic Team
  • Sony Interactive Entertainment
  • Sora Ltd.
  • Space Ape Games
  • Special Gamez
  • Spicy Horse
  • Spiel Studios
  • Spike Chunsoft
  • Square
  • Square Enix
  • Sony Computer Entertainment
  • Eidos Interactive
  • Storm8 Studios
  • Studioking Inc.
  • Su, Yu-Wei
  • Sumzap Inc.
  • Sunborn Japan Co., Ltd.
  • Sundaytoz, Inc
  • Supercell
  • Supersike Games
  • Synqua Games
  • Taito
  • Take Two Interactive
  • Tamsoft
  • Tango Gameworks
  • Tap4fun (Hongkong)
  • Limited
  • Team Ico
  • Team Ninja
  • Technos Japan
  • Tecmo Koei Games Singapore
  • Ten Square Games
  • Tencent
  • Tencent Games
  • Tencent Mobile Games
  • Tencent Mobile International
  • The Lego Group
  • The Skynet Co., Ltd.
  • The Tetris Company
  • The Walt Disney Company
  • The9
  • Themobilegamer Pte Ltd
  • Think! Studio
  • Toaplan
  • Tojoy Game
  • Top Games Inc.
  • Tototek
  • Treasure
  • Tri-Ace
  • Trigirls Studio
  • Trion Worlds
  • Triwin Games
  • Tuan Dao
  • Two Desperados Ltd
  • Tyler Projects Pte. Ltd
  • Type-Moon
  • Typhoon Games
  • U.Lu Games
  • Ubisoft
  • Ujoy
  • Ultimate-Games
  • Unlockgame
  • Userjoy
  • Valve Corporation
  • Van Der Veer Games
  • Vanillaware
  • Vespa Inc.
  • Victor Lee
  • Virtuos
  • Vng Game Studios
  • Vocanic
  • Wanin International Co. Ltd.
  • Warner Brothers
  • Webzen
  • Webzen Inc.
  • Weike Gaming Technology
  • Wemade Entertainment
  • Westlake Technologies Co.,
  • Westone Bit Entertainment
  • Wfs, Inc.
  • Wish Interactive
  • Wizet
  • Wong Chin Soon
  • Wooworld Pte Ltd
  • X-Legend Entertainment
  • Xflag, Inc.
  • Xiamen Dianchu
  • Xiao Junyun
  • Xyz Wave Pte Ltd
  • Yellow Monkey Studios
  • Ynk Korea
  • Yodo1
  • Yoozoo Global
  • Yostar Limited.
  • Yottagames
  • Youngpa Woo
  • Youzu Games Hongkong
  • Youzu Interactive
  • Yuke's
  • Yuwei Su
  • Zapak Digital Ltd.
  • Zealot Digital Pte. Ltd.
  • Zebu Games
  • Zelrealm Interactive
  • Zemina
  • Zingmobile Pte Ltd
  • Zloong
  • Zynga

For more information about this report visit https://www.researchandmarkets.com/r/p9p0wl

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