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PowerObjects Releases PowerZapEvent, an Add-on Integrating Microsoft Dynamics CRM and Event Management by ZapEvent
[November 14, 2012]

PowerObjects Releases PowerZapEvent, an Add-on Integrating Microsoft Dynamics CRM and Event Management by ZapEvent

Minneapolis, MN, Nov 14, 2012 ( via COMTEX) -- PowerObjects, a Minneapolis-based consulting firm providing service, support, education and add-ons for Microsoft Dynamics CRM, has just released its newest add-on, PowerZapEvent. This product integrates Microsoft Dynamics CRM and online event management by ZapEvent, giving users the ability to maintain and manage event data in one place.

"This product is a direct result of customer demand," says Jeff Wedren, Managing Partner of ZapEvent. "CRM is a natural progression for growing organizations that host events, so integrating with Dynamics CRM was the next logical step. And partnering with the 2012 Dynamics CRM Partner of the Year, PowerObjects, just made sense for us. For organizations that use Dynamics CRM and manage events, PowerZapEvent will save time and clicks, while giving them greater insight into their registrants, vendors, sponsors and volunteers. It's designed to help event managers communicate and market more effectively." PowerZapEvent connects the functionality from Dynamics CRM and event management from ZapEvent to offer users the ability to build events, accept online registrations and manage registrants. Data can be accessed through web browsers, mobile devices, or the Dynamics CRM Outlook client. Users will also be able to automate many marketing tasks, including sending out promotions based on registrant behavior and incentivizing based on past performance.

"Event managers and directors amass incredible amounts of information," says Cecilie Svensgaard, who manages the suite of PowerPack add-ons at PowerObjects. "PowerZapEvent will help managers organize this data and automate business processes. Staff members will all have access to the same system and information, which will allow them to set up tasks, manage event processes, coordinate follow-ups and more. We're really excited to add PowerZapEvent to our product list. It's a great marriage between CRM and online event management." Dynamics CRM customers can download a free 30-day trial of PowerZapEvent from the PowerObjects website.

About PowerObjects Established in 1993, PowerObjects is one of a handful of organizations recognized as a leader in delivering Microsoft Dynamics CRM/xRM solutions to customers. As a Microsoft Partner Gold Certified in the CRM competency and Microsoft Dynamics 2012 Partner of the Year, PowerObjects has an impressive and rapidly growing list of customers benefiting from Microsoft CRM/xRM. PowerObjects fully embraces the power of customer choice and offers hosted, on-premise and online CRM deployment options. Headquartered in Minneapolis, Minnesota, with offices in Dallas, St. Louis, and Columbus, PowerObjects provides CRM solutions to businesses and non-profit organizations in multiple industries including healthcare, life sciences, insurance, financial services, publishing, distribution, manufacturing and professional services.

About Zap Event: ZapEvent provides a reliable, safe and flexible suite of online registration tools. They have partnered with a wide range of organizations to manage a variety of transaction-based online events, including event registrations, donations, membership dues and conference fees.

Additional information about ZapEvent is available at or by contacting Kris Kuhn at (612) 548-5648 or kris(at)zapevent(dot)com ### Read the full story at

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