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Town logo chosen
[December 23, 2009]

Town logo chosen


Dec 23, 2009 (Zionsville Times Sentinel - McClatchy-Tribune Information Services via COMTEX) -- The new branding design for the Town of Zionsville has been chosen.

The Branding Committee met Friday, Dec. 11, and decided on the modern design.

Steve Russo, who serves on the Branding Committee, was pleasantly surprised by the amount of feedback they received from citizens online.

"I was blown away by how thoughtful the comments were," Russo said. "There were seven pages of comments. Some were thoughtful. Some were congratulatory.

"It was interesting that the comments, overall, were in favor of letter A. It didn't necessarily sway our opinion, but it did solidify it." Russo said Scott Johnson, who headed up the project for Dean Johnson Design, is currently putting together a corporate graphics program that will have subtle differences between the three major bodies who will use the logo: Zionsville Town Hall, Zionsville Economic Development Commission and the Greater Zionsville Chamber of Commerce.

Russo expects to implement the new design on those organization's Web sites by February. He said they should have stationary with the logo ready for Town Hall by the first of the year, to be dispersed to the town departments.

Dean Johnson will also design a banner for the town to use, and Russo anticipates that being up no later than spring 2010.


The EDC will likely look at implementing the design in collateral materials, such as brochures, in the second quarter of 2010.

To see more of the Zionsville Times Sentinel or to subscribe to the newspaper, go to http://www.timessentinel.com/. Copyright (c) 2009, Zionsville Times Sentinel, Ind. Distributed by McClatchy-Tribune Information Services. For reprints, email [email protected], call 800-374-7985 or 847-635-6550, send a fax to 847-635-6968, or write to The Permissions Group Inc., 1247 Milwaukee Ave., Suite 303, Glenview, IL 60025, USA.

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