TMCnet News
CDC Announces Google Deal In ChinaBy David Sims TMCnet Contributing Editor The Chinese CRM vendor CDC Corporation has announced today that its portal business unit has launched Google's (News - Alert) click-to-play video in the China market via the China.com's English Channel. Google's click-to-play video ads were launched this July as a new way to help Google's advertisers reach their target customers. On the English Channel of China.com, Google's click-to-play video ads will be accessible to both large and small advertisers and will provide brand advertisers with a richer and more engaging format to communicate their messages. "Google's click-to-play video ads are user-initiated, so that the quality of the user experience is preserved. As a result, advertisers get more engaged users and qualified leads," said Johnny Chou, President of Sales and Business Development, Greater China for Google. A couple days ago CDC Software, a wholly owned subsidiary of CDC Corporation and a provider of enterprise software applications and services, announced today that it has appointed John Clough and Simon Wong to its board of directors. Clough and Wong will join Tom Manning as independent members of the board and members of the audit committee. CDC owns CRM vendor Pivotal and c360, which sells CRM add-on parts for Microsoft (News - Alert) CRM. Clough has over 25 years of experience in the software industry and is a special advisor to General Atlantic Partners. Wong is a founding senior partner in Asia Global Capital and was previously a senior managing director of Transpac Capital Ltd, one of the oldest and largest private equity firms in Asia. Clough and Mr. Wong are also independent board members of CDC Corporation. Manning was formerly CEO and Chairman of Cap Gemini Ernst & Young Asia Pacific. Until recently Manning served as a Director of Bain & Company. A month ago CDC announced the acquisition of Brilliant Training and Consulting in Australia. CDC officials described the move as "a strategic fit into Praxa Australia, CDC Software's consulting services company in Australia," and believe it "significantly strengthens CDC Australia's position in the IT Software and Services market." Brilliant has for 13 years been selling CRM and business intelligence services to many large commercial clients as well as local and state governments in Australia. David Sims is a contributing editor for TMCnet. For more articles please visit David Sims’ columnist page. |
