
With the regulations in place from laws such as the General Data Regulation Protection act and local and statewide mandates, safeguarding business assets from cyber attacks may be more crucial than ever. You’ll also protect your data and prevent damage to your reputation.
Businesses want customers to trust them with their personal data. To earn their confidence, you must show them you will only use their info for the intended purpose and protect it. At the same time, hackers are waiting around every corner to break into your servers.
How can small businesses protect digital assets without spending a small fortune? Fortunately, there are several steps you can take to protect your company and your customers.
1. Insist on Strong Passwords
Get Cyber Safe organization advises never writing passwords down where others might copy them. They also point out that weak, easy-to-guess passwords cause data breaches.
Don't use personal details, such as a child's name, pet's name or part of your own name. The things everyone in the company can do to make passwords difficult to guess are fairly simple. Use at least eight characters that are a mix of upper and lowercase letters, numbers, and special characters. Update passwords frequently and consider two-factor authentication.
2. Create New Policies
How does your company address security from the top down? Set up policies for what type of information you collect, how you secure it and how long you keep the data.
Create rules for passwords and how often employees must change them. You should also have a policy in place for how you handle a cyber breach should an incident occur. The faster you secure things, notify customers and take steps to prevent another attack, the less damage will occur.
3. Keep Virus Protection Up to Date
One way cybercriminals attack your data is by installing viruses on your system or website. In 2021, people paid an average of $570,000 for a ransomware attack and the number rises annually. Most small businesses can't take a hit. Many also feel it isn't wise to pay hackers ransom because it encourages further acts of aggression toward them or other companies.
Set your virus protections to update automatically. Most antivirus software releases new features as various new threats enter the market. Investing in the top programs ensures you’re better protected against attacks.
4. Educate Employees
One of the simplest and most effective ways of safeguarding business assets from cyber attacks is to educate your employees on the threats. Once they understand why it’s vital to protect their passwords and avoid familiar scams, they’ll be more likely to prevent cyber incidents.
Teach them what phishing looks like and to verify by always going directly to the person in your company or a website rather than clicking on any links in emails. Give them scenarios where someone might pretend to be a higher up in the company to gain access to sensitive data.
5. Update Plugins and Themes
WordPress (WP) is a popular content management system (CMS) for many small business owners. Since the open-source CMS software has a 64.3% market share, WP is a popular target for hackers.
They may try to harm your site by using common passwords to log in and take over your pages. Another tactic is a DDoS attack that overwhelms your system. One of the best things you can do to stop bad players is to keep your plugins and themes up to date. When WP releases an update, go ahead and install it. Many updates are meant to prevent backend attacks and make your site more secure.
6. Use Firewalls
Another thing you can do when safeguarding business assets or your CMS website is to install firewalls. These act as a first line of defense against attacks, stopping them in their tracks. The software spots patterns, such as someone trying multiple passwords in a short span of time, or trying to access files and conduct SQL injections.
Firewalls stop the majority of cyber attacks. You can add to their effectiveness by upgrading to pro features, blocking specific country IPs or creating a safelist of those who frequently access the site, such as official administrators.
7. Perform Frequent Backups
The Small Business Administration recently discussed how cyber attacks cost the United States economy billions annually. Small businesses are more at risk because they lack some of the infrastructure of large corporations.
At some point in your business’s life, you’ll likely become a victim of a hacking incident or your site might crash due to people trying to access it. In situations such as malware and ransomware, you may need to reupload your site before it comes under whatever virus or code changes the hackers implemented.
When you back up your site frequently, you have the files on hand to reinstate it once the attacks stop. A full site backup is crucial to handling an incident successfully after it occurs.
Be Vigilant in Safeguarding Business Assets
A company should train its employees to recognize hacking attempts, and invest in antivirus software and protections to prevent incidents. You should also regularly conduct security audits to ensure your site is safe. These might include hiring third parties to attempt a safe hacking incident and see how easy it is to break into your system. Such information allows a skilled IT professional to add safeguards to prevent bad players from accessing your pages.
Be vigilant, keep software updated and train employees, and you’ll reduce the risk of someone getting their hands on your customers’ data or shutting down your business for expensive days. A little work now prevents headaches later.
Eleanor Hecks is the managing editor at Designerly. She’s also a mobile app designer with a focus on UI. Connect with her about digital marketing, UX and/or tea on LinkedIn.