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July 10, 2023

13 Ways to Create High-quality Blog Articles for Free



Discovering effective methods for generating high-quality blog content for free can be a game-changer for your website. We've gathered 13 proven strategies from founders, executives, and marketing experts, ranging from utilizing AI tools for content generation to employing Google (News - Alert) Keyword Planner. Dive into their insights and learn how they've successfully implemented these strategies on their own websites.



  • Utilize AI Tools like ChatGPT
  • Leverage Your Community
  • Create Expert Roundup Blog Posts
  • Optimize Pre-generated Content
  • Collaborate with Social Media Experts
  • Improve Content Transfer with Wordable
  • Remember All Your Organic Ideas with Evernote (News - Alert)
  • Leverage Jasper.ai for Content Generation
  • Use BuzzSumo for Trending Topics
  • Harness User-Generated Content
  • Invite Guest Bloggers to Contribute
  • Gather Thought-Leader Insights
  • Employ the Google Keyword Planner

Utilize AI Tools like ChatGPT

One of the most obvious and useful tools to help generate blog articles is AI tools like ChatGPT. We've primarily used it to help us generate ideas for articles, keyword generation, proofread text, and rewrite certain sections of our blogs.

You can also instruct it to generate entire articles or blogs, but we avoid doing that because a lot of the time the information it provides can be really inaccurate, and the writing style is very robotic and overly formal. It should be used as a tool to smooth over the process and not a crutch.

Nikola Baldikov, Founder, InBound Blogging

Leverage Your Community

Quality content will always find an audience, especially if you help them answer their questions. That's why roundup and step-by-step posts are so critical to any blog's success.

I like to highlight other content within blog posts. I don't mean copying and pasting—I mean addressing what someone else is doing well and putting emphasis on their good work.

For example, on a food website, you can highlight 10 bloggers in a certain city. Include links to their website and/or one of their social channels and offer a paragraph or a few bullets about why your readers should check them out.

Similarly, a step-by-step guide to solving a problem or answering a question can also feature other content creators. A post discussing the reasons why your dog might be tired can include a sentence and link to other creators who have written more in-depth on a topic you touch on.

The power of community is strong. Reach out to others to share your posts with their links. They'll remember the gesture!

Joey Held, Writer, Podcaster

Create Expert Roundup Blog Posts

A blog post that features the contributions of numerous experts in the area about which you are writing an article is known as an expert roundup post. Based on my experiences developing roundup blog posts for my business clients, I can tell that writing a captivating query is essential for making a roundup blog post successful.

Following the creation of a good question, I normally develop an expert contact list. The most important step, however, is sending an email invitation to participate in the gathering. Creating an actionable email that mentions the DR of the client's website and how we intend to credit experts for their valuable contribution encourages them to exhibit interest in answering the queries.

Although it takes some careful planning to get started, roundup articles are incredibly lucrative and receive a positive response from readers.

Marc Hardgrove, CEO, TheHOTH

Optimize Pre-generated Content

If you want to create blog posts but are unwilling to do it yourself, you can use ChatGPT and Bard for content generation.

Prompts like "Create an article outline with H1, H2, and H3. The topic is [topic]," "Write a 1,500 words article based on the outline" will help you get structured content on the given topic.

You can improve the AI-generated content by adding sources, including your opinion, if any, and fact-checking the content. Furthermore, on-page optimization can help your content rank in organic search results.

I used ChatGPT to create an article and manually optimized it to rank in organic search results. The outcome was that the article ranks on the 3rd Google search result page for the target keyword.

Victoria Kurichenko, SEO Expert and Content Writer, Self Made Millennials

Collaborate with Social Media Experts

There are plenty of social media experts who do not engage in blog content for their own platforms. In order to leverage their expertise and bring them additional exposure, create an outline using AI and have them record or write down their answers. Put a small edit on it and you have yourself a unique piece for your website. To return the favor, provide a link to their social media profiles as a thank you.

Jason Vaught, Founder and CSO, 805SEO

Improve Content Transfer with Wordable

In my experience running a digital marketing agency, one of the most effective ways I've found to generate high-quality blog articles for free is through the use of a tool called Wordable. It facilitates the seamless transfer of articles from Google Docs to WordPress, a process that traditionally introduced unwanted code during the copy-paste method.

Wordable not only maintains the original formatting but also removes this redundant code. Additionally, it optimizes images, enhancing the overall aesthetic and load speed of your posts. For instance, we've implemented this strategy successfully for one of our clients' websites, "Healthy Habits."

Before Wordable, they were struggling with time-consuming formatting issues and slow-loading images. Since implementing Wordable, they've seen a significant improvement in their website's performance, posting frequency, and overall efficiency.

Joe Troyer, CEO and Growth Advisor, Digital Triggers

Remember All Your Organic Ideas with Evernote

Evernote is a useful tool that allows us to generate high-quality blog articles at no cost. Its feature set allows us to easily store all forms of media, information, or ideas which can be crucial for article creation.

What sets Evernote apart is its remarkable integration capability. For instance, during a recent business trip, I was having an insightful conversation with an industry expert and instead of waiting to jot down the information on my computer, I was able to record and store the interaction in Evernote on my phone immediately.

Later, when writing a blog post, I seamlessly incorporated that insightful conversation, helping to enrich the article. Evernote's accessibility across devices truly enhances our content creation process, making it an optimal choice for our blog management.

Josh "Snow" Elizetxe, Founder, Customer Feedback

Try Jasper.ai for Content Generation

I have been using Jasper.ai for the past two years to generate free content. The AI platform is built on the OpenAI platform using GPT 3.5 as a language model.

The first step is to provide Jasper.ai with fundamental parameters, such as the topic, length, outline, and any other essential keywords you want to include. One of the things I like about Jasper is that it can generate topic ideas, content outlines, and blog introductions separately. Using the information and ideas I gathered from Jasper, it will start working on the content body.

For it to be high-quality and well-written, it may be necessary to do additional research and editing because there are times when some lines are irrelevant or unrelated to the content. Furthermore, if you include your own data and infographics, you can create unique content since AI tools generate content based on what they find online.

Cindy Huegel, International Marketing Manager, Sticker It

Use BuzzSumo for Trending Topics

In my experience, one of the best ways to generate high-quality blog articles is through BuzzSumo. BuzzSumo allows you to identify trending topics and the most shared content across different industries.

It was instrumental for one of our clients' websites where we were striving to improve content engagement. We used BuzzSumo to research relevant trending topics and formulate content ideas.

It helped us write blog articles that resonated with the target audience, resulting in increased engagement and site visits. This strategy enabled us to publish compelling articles without any additional investment, only requiring our time and effort in researching and writing. I will definitely recommend it to others looking to create high-quality and relevant blogs.

Alexandru Contes, Co-founder, ReviewGrower

Harness User-Generated Content

One of the best ways of creating free, high-quality blog content is by utilizing user-generated content (UGC).

UGC is great because it gathers expert opinions, provides real-life use cases, and writes itself. It's high quality because it's expertly written and genuinely useful to readers due to real-life use cases and opinions. You can't get this from AI-written content, and you can't get it written for free using your own writing team.

I had to generate some buzz around the Google Tag Manager tools that we produce. So I asked experts what their favorite GTM tools were.

After publication, I created social media posts and tagged all the experts and all the software companies that were featured. Everyone was really happy to be mentioned, so they engaged and shared heavily.

This left me with a #1 ranking article written by itself, a bucket-load of social impressions, and new professional relationships

Will Rice, SEO and Marketing Manager, MeasureMinds

Invite Guest Bloggers to Contribute

One of the most effective ways to generate high-quality blog articles for free is through guest bloggers. This approach not only provides fresh content for your website but also lends different perspectives and expertise to your blog.

I have successfully implemented this strategy on a website I manage by reaching out to industry experts and enthusiasts, offering them a platform to share their insights and knowledge. This strategy not only enriched our content but also helped in building connections within the industry. Moreover, it has improved our website traffic as these guest bloggers often share their contributions with their own networks.

Michael Lazar, Executive, ReadyCloud

Gather Thought-Leader Insights

Collect insights from thought-leaders in your niche and put them together in a high-quality article centered around a keyword, if possible. You need site traffic and visibility on the post to justify the prospects' time. You can find thought-leaders through expert curation sites like HARO, Terkel, Qwoted, etc. Or, you can reach out to them directly on LinkedIn (News - Alert). We've used this strategy to create numerous thought-leadership posts with relative ease.

James De Roche, Managing Partner, Lead Comet

Employ the Google Keyword Planner

Drawing from my personal experience, Google Keyword Planner stands out as an exceptional tool for generating high-quality blog articles. This tool provides valuable insight into keywords relevant to your specific audience or industry.

For instance, when we started a campaign for a client in the organic food industry, we leveraged the Keyword Planner to identify trending keywords like "organic food benefits" and "buy organic food online." This informed our content creation process, enabling us to develop targeted, SEO-optimized articles that effectively engaged our client's target audience and improved their website traffic.

Ryan Steinolfson, Founder, Accelerate Marketing



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