In a world that consists of texting and social networking to communicate, how big of a factor is an actual voice? Do people still desire to hear live voices or even recorded voices anymore, or are voice applications a thing of the past?
An in-depth look at the voice broadcast industry shows that there continues to be a growing demand for voice broadcasting services. Published in a recent Killer Startups piece, SMS Matrix is one company that provides these types of solutions through offering a wide range of SMS services that will help to make it easier to meet the needs of both individuals and businesses.
Companies can take advantage of broadcasting, text-to-speech messaging and fax and e-mail broadcasting through use of an existing API, and then any application can be set to send SMS, voice and text-to-speech messages.
TMCnet’s Susan Campbell wrote that, “Industry research continues to support the fact that while mobile consumers like self-service access, they still prefer voice communications. Even if the voice is recorded or used in text-to-speech, IVR and voice broadcasting applications, this platform is still preferred over all others. Group messaging, such as what is delivered in voice broadcasting solutions are delivered in powerful packages by SMS Matrix.”
Another provider of voice broadcast services is CallFire. Some features of the company’s solution include a cost-effective price, with no annual contracts or startup fees, scalability to a large number of calls, real-time tracking and analytics, instant press-1 transfers from interested leads, a high level of control available over the level of speed and transfers, ability to schedule the messages to be delivered at specific times, answering machine detection, customized messages for different machines and people, IVR survey and text-to-speech integration, exposed APIs and free developer support.
Jamie Epstein is a TMCnet Web Editor. Previously she interned at News 12 Long Island as a reporter's assistant. After working as an administrative assistant for a year, she joined TMC (News - Alert) as a Web editor for TMCnet. Jamie grew up on the North Shore of Long Island and holds a bachelor's degree in mass communication with a concentration in broadcasting from Five Towns College. To read more of her articles, please visit her columnist page.Edited by Jennifer Russell