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Mindflash.com Integrates FinancialForce.com And Salesforce CRM

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TMCnews Featured Article


September 10, 2010

Mindflash.com Integrates FinancialForce.com And Salesforce CRM

By Carolyn J Dawson, TMCnet Contributor


Mindflash.com, an online training platform, has integrated FinancialForce Accounting into its Salesforce CRM platform, to have a tighter control over its finance and sales operations. Mindflash has revolutionized employee training by making online training easier, faster and more cost effective. It lets the users create self-paced training courses, invites trainees, and tracks the results accurately. With its easy-to-use tools, it enables anyone to create training documents on any topic. By utilizing the readily available content, and inserting quizzes and other such materials, Mindflash ensures that the training is really effective. Also, the employees master the material quickly and completely. The reporting tool then consolidates the results.


Force.com is the base platform, Salesforce CRM is a part this platform. FinancialForce Accounting is a built in the Salesforce CRM, so there will be no issues with regard to the master data synchronizations, time lags, batch updates, or transaction interface. This strategy will work seamlessly because both, Salesforce CRM and FinancialForce Accounting have been built on Force.com. FinancialForce.com is a global leader in cloud accounting solution, which means that it is essentially an online or internet-based accounting service. FinancialForce.com has more than 30 years of building financial applications.

Salesforce CRM has already experienced a decade of platform dependability, security and availability. FinancialForce Accounting.com simplifies the accounting processes like invoicing, cash collection, and customer service. It has a very simple design, with a highly sophisticated system, that can be adapted regardless of the customer’s company size. It is efficient, with real-time analysis and has a total lack of boundaries that goes beyond basic bookkeeping and transaction processing.

In a release, the VP of Operations and Partnerships, Mindflash.com, Mr. Jason MacMurray, said that, "FinancialForce.com's tight integration with our Salesforce CRM and the real-time financials provided by FinancialForce Accounting have enabled us to further optimize our customer service and business performance.”

FinancialForce Accounting is a comprehensive and innovative financial management system. It taps in the existing customer records, product lists and price lists in Salesforce CRM automatically. Hence it leverages all the infrastructure and software systems that were used to build Salesforce CRM. The tools are used for customization, integration, reporting and collaboration. By using the FinancialForce Accounting, Mindflash can now directly connect its financial information with the company’s Salesforce CRM system. It’ll consolidate the management of the sales customers, and the financials within the Force.com suite, enhancing customer service and ensure an efficiently run business.


Carolyn John is a Contributor to TMCnet. To read more of her articles, please columnist page.

Edited by Juliana Kenny







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