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CRMnext Touts the Ability of CRM to Improve Sales Productivity

TMCnews Featured Article


October 30, 2013

CRMnext Touts the Ability of CRM to Improve Sales Productivity

By Raju Shanbhag, TMCnet Contributor


According to CRMnext, customer relationship management (CRM) solutions can help revolutionize a company’s sales processes by providing salesmen with access to pretty much everything they need. Be it leads, opportunities, offers, product information or customer information, CRM ensures that users can access all relevant information with ease.


Such business elements can even be harnessed from mobile phones. This helps team leaders monitor performance and compare the production levels of team members, encouraging healthy competitions among sales employees.

The 360-Degree views provided by CRMnext, for example, offers an up to date view of customer needs, tastes, and buying habits. This can help salespeople draft an effective sales pitch and thus increase their sales. This is helpful for banks, insurance and financial services companies.

When it comes to banks, CRMnext says, CRM can enhance current customer strategies and make them future-proof. According to the company, while other banking CRM systems stifle banks’ flexibility, CRMnext provides these banks more opportunities to be flexible. CRMnext explained that it has an expert team of consultants who are fully trained in banking CRM systems on hand for implementation and support.

Dr. Manoj Kumar, product architect, CRMnext said, “Using a high impact CRM software not only automates but also streamlines the entire sales process. The chances of not closing a deal within the given time period is minimal as the software sends continuous alerts incase sales reps fail to track and follow through on sales leads. The software also enhances communication between the sales force and sales managers as all information pertaining to sales that are currently in progress can be shared across team members very conveniently.”

The company recently enhanced its call center management solution. The company hopes its updated solution will provide improved customer experience and help customers achieve desired business results.




Edited by Blaise McNamee







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