PayPro Global, a provider of end-to-end eCommerce solutions for selling digital goods and services online, has improved its EasyCommerce platform. In addition to an entirely new user interface, EasyCommerce now includes advanced marketing capabilities and enhanced administrative functions. These new features have been designed to maximize e-business opportunities for software companies, and to improve companies’ online CRM.

PayPro EasyCommerce new features like live order page monitoring and flexible tax management options will allow vendors to generate more revenue with no additional cost for marketing campaigns.

Live order page monitoring provides additional visibility of potential customer data even before an order is submitted, allowing software vendors to closely monitor shopper behavior and order page performance at any time. Furthermore, tax management options allow vendors to either charge tax from customers or absorb tax costs in the product price.

“With the expertise and infrastructure in our hands we are able to deliver advanced tools for monetizing digital goods and services and driving greater efficiency for software vendors,” said Matthew Silverman, CEO of PayPro Global. “The conversion rate in the industry is not very good, and our aim is to continually introduce new features that enable PayPro clients to sell more software online.”

PayPro EasyCommerce boasts of other improvements such as enriched notifications that let software vendors keep on top of all sales, improved test confirmation emails that let vendors easily control the format of emails sent to customers, significant changes in the reporting system, including the ability to export activity reports to Excel for deep data analysis, improved Google (News - Alert) Adwords tracking for PayPal sales, enhanced IPN system to manage subscriptions and keep sales data in one place, and advanced product pricing options to better suit different product types.

PayPro Global supports more than one hundred currencies, all major credit cards, and a wide variety of payment options. The company also offers software developers state-of-the-art licensing, activation, and anti-piracy protection for their applications.

PayPro has significantly improved its order page performance as a result of its new partnership with PEER 1 Hosting, one of the world's top five online business hosting providers. The PayPro Platform is now hosted on PEER 1's reliable high performance Content Delivery Network, which provides PayPro clients with vastly improved order page responsiveness, enabling them to sell software online more effectively.