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June 20, 2008

Conference Calls: Not Just for Earnings Reports Anymore

By David Sims, TMCnet Contributing Editor

Take these four excerpts from recent news stories:
Company X will hold a conference call on Friday, June 27 at 11:30 am ET to discuss the second quarter earnings for 2008.
On a private conference call moments ago, Hillary urged her top fundraisers in no uncertain terms to throw their weight behind Barack Obama, and directly asked them in surprisingly candid terms to give or raise money to help her pay off her campaign's debt.
On Thursday, a transcript of a conference call between Brian Burke and who I'm guessing is a member of the Anaheim PR team (probably my friend Adam Brady), appeared on the Ducks' Web site.
Twilley may not have been the man for DeAnna, this season on The Bachelorette, but he did provide some entertaining storylines… Today, Twilley spoke to reporters in a press conference call about what he could have done differently and he makes a surprising prediction for this season’s finale of The Bachelorette.
What do you notice about all of them? That's right -- not a single one has to do with Amy Winehouse, floods in Iowa or Big Brown. What else?
Conference calls. It's amazing how we take for granted how much conference calling can save in time and money. Or didn't you notice that gas has, ah, bumped up a bit in price these past couple years? Here you thought you were making college tuition payments, turns out you were just filling the tank.
Teleconferencing is one of those few business practices with almost no downside. Call the good folks at places like Eagle Teleconferencing, they can set you up.
Imagine having to get all of Hillary Clinton's fundraisers together to rattle a tin cup in their faces. Imagine having to get all of those invested in a company in the room to hear the earnings report. Imagine flying out to L.A. to hear what some actor has to say about some TV show. Imagine all the people living for today…
Recent studies have shown that the cost savings of a teleconference are "sick," in the words of several experts, over flying in people to meet. Unless you're into paying airfares, hotel bills and expense account tabs.
Honestly, think about it. Instead of flying McGurk out to Newark to put him in a room to nod and doodle on a legal pad and say "Well, that's certainly a good point to consider" for a couple hours, and coughing up for the plane fare, hotel room, meals and $251.76 in "laundry charges" from the hotel, why not conference call him in from the home office in Milwaukee where he can pay for his own, uh, laundry? Heck, set up video conferencing and you're still money ahead -- everyone in Newark can watch the guy nodding and doodle and hear him say "Well, that's certainly a good point to consider" with video conferencing.
Conference calling saves tons of money, which you can then donate to Hillary Clinton's welfare if you’d like, buy lottery tickets, or do something to help your company. Your call.
Get it? Your "call?" Pretty good, huh?
David Sims is contributing editor for TMCnet. For more articles please visit David Sims’ columnist page.
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