Cloud-based customer relationship management (CRM) solutions offer all of the advantages of an enterprise hosted CRM solution but delivered over the Internet. Enterprises deploying cloud CRM solutions also enjoy the cost benefits associated with hosted offerings.

Soffront Software has been offering affordable cloud CRM solutions to customers in a number of industries, delivering significant improvements to their businesses.

In one of its recent accomplishments, Soffront Software has been awarded the 2013 CRM Excellence Award presented by CUSTOMER magazine. Soffront was recognized for delivering measurable business improvements to Imagetek, a provider of enterprise content management (ECM) and business process automation solutions.

“The 14th Annual CRM Excellence Awards has recognized Soffront for being a true CRM partner to its customers and clients,” said Rich Tehrani, TMC’s (News - Alert) CEO and group editor-in-chief, in a statement.

“Soffront has demonstrated to the editors of CUSTOMER magazine that Soffront’s Enterprise CRM improved the processes of their clients’ businesses by streamlining and facilitating the flow of information,” added Tehrani.

CUSTOMER has been the premier publication in the CRM, contact center and teleservices industries since 1982.

For Imagetek, Soffront delivered a complete CRM solution that helped the company integrate all departments and attain automated 360-degree view of clients. The integrated CRM suite removes silos of information in that organization. Customers can view information from all angles without any artificial constraints.

Further, according to Manu Das, president of Soffront, the cloud CRM solution provides customers with powerful visual tools to maintain and extend their CRM without writing code or hiring expensive consultants. “With an affordable integrated suite, all departments work together seamlessly in a single solution and achieve the maximum ROI.”

Soffront cloud CRM offering comprises complete sales, marketing and service features, as well as order management, customer analytics and embedded best practices. The hosted solutions are easy to deploy and they don’t demand any additional expenses like infrastructure cost, software licensing fee or maintenance charges from the businesses.