With cloud computing, businesses experience benefits such as reduced costs, scalability, remote access and ease of implementation. Cloud-based tools help businesses become more transparent, more flexible and ultimately more profitable. One of the most important benefits of cloud computing is it improves the relationship between clients and companies.

Cloud computing makes business more transparent and centralizes everything together. Contacts, documents and company data are nested online in one place, making it harder to partition data off than it is to keep things open. Cloud computing tools also blur the life/work dichotomy and make business more flexible. The arrival of bring your own device (BYOD) has shifted the typical work day from 9-5 to 24 hours long. This can be a good and bad thing depending on how you look at it, but it makes business fundamentally flexible.

The largest implication that cloud tools carry is how they change client and company relationships. Aligning interests is the best way to create and retain happy customers, which takes open communication and two-way dialogue.

The advantage of a cloud-based CRM platform is getting all the advantages of an enterprise CRM solution delivered over the Internet. It allows companies to focus on business and not worry about infrastructure requirements, maintenance and upgrades.

Companies like Soffront offer numerous customer relationship management (CRM) solutions, especially for the cloud. Soffront’s hosted CRM solution offers capabilities such as customization, sales, marketing and features, plus order management, customer analytics and embedded best practices. Advantages of Soffront’s cloud hosting is stability and uptime, offering high bandwidth access and build-in redundancy and RAID Drive protection, monitored 24/7; and security and safety, offers unmatched reliability with information security and data privacy.

Soffront’s data center is an extremely secure environment with controlled and monitored access to the physical facility. The data center offers complete intrusion protection with multi-layered Internet level and Domain level security and strong Antivirus, SPAM, and spyware scanning. 

Want to learn more about cloud communications? Then be sure to attend the Cloud Communications Expo, collocated with ITEXPO West 2012 taking place Oct 2-5, in Austin, TX. The Cloud Communications Expo will address the growing need of businesses to integrate and leverage cloud based communications applications, process enhancement techniques, and network based communications interfaces and architectures. For more information on registering for the Cloud Communications Expo click here.

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